{"id":4141,"date":"2017-03-12T10:29:37","date_gmt":"2017-03-12T03:29:37","guid":{"rendered":"https:\/\/suno.vn\/blog\/?p=4141"},"modified":"2017-03-13T10:14:48","modified_gmt":"2017-03-13T03:14:48","slug":"cua-hang-truyen-thong-co-can-thiet","status":"publish","type":"post","link":"https:\/\/suno.vn\/blog\/cua-hang-truyen-thong-co-can-thiet\/","title":{"rendered":"Li\u1ec7u c\u1eeda h\u00e0ng truy\u1ec1n th\u1ed1ng c\u00f3 b\u1ecb bi\u1ebfn m\u1ea5t?"},"content":{"rendered":"<p><em>Xu h\u01b0\u1edbng b\u00e1n h\u00e0ng hi\u1ec7n nay \u0111ang d\u1ea7n thay \u0111\u1ed5i. Nh\u01b0 ch\u00fang ta \u0111\u00e3 bi\u1ebft, c\u00e1c \u0111\u1ea1i si\u00eau th\u1ecb \u0111ang m\u1ecdc l\u00ean ng\u00e0y c\u00e0ng nhi\u1ec1u, b\u00ean c\u1ea1nh \u0111\u00f3 l\u00e0 c\u00e1c chu\u1ed7i c\u1eeda h\u00e0ng ti\u1ec7n l\u1ee3i trong n\u01b0\u1edbc hay c\u1ee7a nh\u00e0 \u0111\u1ea7u t\u01b0 n\u01b0\u1edbc ngo\u00e0i, ch\u01b0a k\u1ec3 c\u00e1c k\u00eanh b\u00e1n h\u00e0ng online \u0111ang ng\u00e0y c\u00e0ng ph\u1ed5 bi\u1ebfn h\u01a1n. C\u00e1c trang th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed nh\u01b0 Lazada, Ebay, Tiki, Sendo \u0111\u00e3 kh\u00f4ng c\u00f2n xa l\u1ea1 v\u1edbi kh\u00e1ch h\u00e0ng. Li\u1ec7u c\u00e1c c\u1eeda h\u00e0ng truy\u1ec1n th\u1ed1ng c\u00f3 c\u00f2n ch\u1ed7 \u0111\u1ee9ng hay kh\u00f4ng c\u1ea1nh tranh n\u1ed7i v\u00e0 b\u1ecb bi\u1ebfn m\u1ea5t?<\/em><\/p>\n<p>Tr\u00ean th\u1ef1c t\u1ebf, theo kh\u1ea3o s\u00e1t t\u1eeb t\u1eadp \u0111o\u00e0n CapGemini, ph\u1ea7n l\u1edbn kh\u00e1ch h\u00e0ng v\u1eabn th\u00edch mua h\u00e0ng t\u1ea1i c\u00e1c k\u00eanh b\u00e1n h\u00e0ng Offline, t\u1ee9c l\u00e0 t\u1ea1i c\u1eeda h\u00e0ng truy\u1ec1n th\u1ed1ng c\u1ee7a ch\u00fang ta h\u01a1n l\u00e0 mua h\u00e0ng Online. L\u00fd do \u0111\u01a1n gi\u1ea3n v\u00ec c\u00e1c c\u1eeda h\u00e0ng truy\u1ec1n th\u1ed1ng c\u00f3 th\u1ec3 mang l\u1ea1i cho h\u1ecd nh\u1eefng tr\u1ea3i nghi\u1ec7m m\u00e0 c\u00e1c k\u00eanh b\u00e1n h\u00e0ng online kh\u00f4ng th\u1ec3 l\u00e0m \u0111\u01b0\u1ee3c.<\/p>\n<h3><strong>Kh\u00e1ch h\u00e0ng c\u00f3 th\u1ec3 d\u00f9ng th\u1eed s\u1ea3n ph\u1ea9m<\/strong><\/h3>\n<p><img loading=\"lazy\" class=\"aligncenter wp-image-4142 size-full\" src=\"https:\/\/suno.vn\/blog\/wp-content\/uploads\/2016\/11\/khach-hang-thich-duoc-trai-nghiem-san-phan.jpg\" alt=\"c\u1eeda h\u00e0ng truy\u1ec1n th\u1ed1ng mang l\u1ea1i nhi\u1ec1u tr\u1ea3i nghi\u1ec7m cho kh\u00e1ch h\u00e0ng\" width=\"849\" height=\"565\" srcset=\"https:\/\/suno.vn\/blog\/wp-content\/uploads\/2016\/11\/khach-hang-thich-duoc-trai-nghiem-san-phan.jpg 740w, https:\/\/suno.vn\/blog\/wp-content\/uploads\/2016\/11\/khach-hang-thich-duoc-trai-nghiem-san-phan-602x400.jpg 602w, https:\/\/suno.vn\/blog\/wp-content\/uploads\/2016\/11\/khach-hang-thich-duoc-trai-nghiem-san-phan-90x60.jpg 90w\" sizes=\"(max-width: 849px) 100vw, 849px\" \/><\/p>\n<p>Nguy\u00ean nh\u00e2n l\u1edbn nh\u1ea5t khi\u1ebfn kh\u00e1ch h\u00e0ng mu\u1ed1n \u0111\u1ebfn c\u1eeda h\u00e0ng c\u1ee7a b\u1ea1n thay v\u00ec ch\u1ec9 vi\u1ec7c ng\u1ed3i \u1edf nh\u00e0 v\u00e0 click chu\u1ed9t \u0111\u00f3 l\u00e0 h\u1ecd \u0111\u01b0\u1ee3c d\u00f9ng th\u1eed s\u1ea3n ph\u1ea9m, t\u1ef1 m\u00ecnh tr\u1ea3i nghi\u1ec7m s\u1ea3n ph\u1ea9m tr\u01b0\u1edbc khi mua. B\u1ea1n c\u1ee9 th\u1eed ngh\u0129 xem gi\u1ea3 d\u1ee5 nh\u01b0 m\u1ed9t kh\u00e1ch h\u00e0ng mu\u1ed1n mua qu\u1ea7n \u00e1o. Khi xem h\u00ecnh tr\u00ean m\u1ea1ng th\u00ec r\u1ea5t l\u00e0 \u0111\u1eb9p, nh\u01b0ng khi h\u00e0ng \u0111\u1ebfn tay th\u00ec l\u1ea1i m\u1eb7c kh\u00f4ng v\u1eeba. Ch\u01b0a k\u1ec3 c\u00e1c kho\u1ea3n kh\u00e1c nh\u01b0 h\u00e0ng l\u1ed7i ho\u1eb7c kh\u00f4ng gi\u1ed1ng trong h\u00ecnh s\u1ebd khi\u1ebfn kh\u00e1ch r\u1ea5t b\u1ef1c b\u1ed9i v\u00e0 \u0111\u1ed5i tr\u1ea3 th\u00ec t\u1ed1n th\u1eddi gian.<\/p>\n<h3><strong>\u0110\u01b0\u1ee3c ch\u0103m s\u00f3c, t\u01b0 v\u1ea5n<\/strong><\/h3>\n<p><img loading=\"lazy\" class=\"aligncenter wp-image-4143 size-full\" src=\"https:\/\/suno.vn\/blog\/wp-content\/uploads\/2016\/11\/khach-hang-duoc-ho-tro-khi-mua-hang-tai-cua-hang.jpg\" alt=\"Kh\u00e1ch \u0111\u01b0\u1ee3c h\u1ed7 tr\u1ee3 \u0111\u1ea7y \u0111\u1ee7 khi mua h\u00e0ng t\u1ea1i c\u1eeda h\u00e0ng\" width=\"1280\" height=\"900\" srcset=\"https:\/\/suno.vn\/blog\/wp-content\/uploads\/2016\/11\/khach-hang-duoc-ho-tro-khi-mua-hang-tai-cua-hang.jpg 1280w, https:\/\/suno.vn\/blog\/wp-content\/uploads\/2016\/11\/khach-hang-duoc-ho-tro-khi-mua-hang-tai-cua-hang-300x211.jpg 300w, https:\/\/suno.vn\/blog\/wp-content\/uploads\/2016\/11\/khach-hang-duoc-ho-tro-khi-mua-hang-tai-cua-hang-768x540.jpg 768w, https:\/\/suno.vn\/blog\/wp-content\/uploads\/2016\/11\/khach-hang-duoc-ho-tro-khi-mua-hang-tai-cua-hang-1024x720.jpg 1024w, https:\/\/suno.vn\/blog\/wp-content\/uploads\/2016\/11\/khach-hang-duoc-ho-tro-khi-mua-hang-tai-cua-hang-810x570.jpg 810w, https:\/\/suno.vn\/blog\/wp-content\/uploads\/2016\/11\/khach-hang-duoc-ho-tro-khi-mua-hang-tai-cua-hang-1140x802.jpg 1140w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" \/><\/p>\n<p>Ngo\u00e0i vi\u1ec7c \u0111\u01b0\u1ee3c t\u1ef1 m\u00ecnh tr\u1ea3i nghi\u1ec7m s\u1ea3n ph\u1ea9m, khi \u0111\u1ebfn c\u1eeda h\u00e0ng, kh\u00e1ch h\u00e0ng c\u00f2n \u0111\u01b0\u1ee3c nh\u00e2n vi\u00ean h\u1ed7 tr\u1ee3, ch\u0103m s\u00f3c nhi\u1ec7t t\u00ecnh. \u0110\u1eb7c bi\u1ec7t l\u00e0 v\u1edbi c\u00e1c c\u1eeda h\u00e0ng c\u00f4ng ngh\u1ec7 nh\u01b0 c\u1eeda h\u00e0ng m\u00e1y t\u00ednh, \u0111i\u1ec7n tho\u1ea1i th\u00ec vi\u1ec7c nh\u1eadn \u0111\u01b0\u1ee3c s\u1ef1 h\u1ed7 tr\u1ee3, t\u01b0 v\u1ea5n t\u1eeb chuy\u00ean vi\u00ean l\u00e0 \u0111i\u1ec1u h\u1ebft s\u1ee9c c\u1ea7n thi\u1ebft v\u1edbi kh\u00e1ch.<\/p>\n<h3><strong>Kh\u00f4ng ph\u1ea3i lo t\u1edbi vi\u1ec7c \u0111\u1ed5i tr\u1ea3<\/strong><\/h3>\n<p><img loading=\"lazy\" class=\"aligncenter wp-image-4145 size-full\" src=\"https:\/\/suno.vn\/blog\/wp-content\/uploads\/2016\/11\/khong-lo-doi-tra.jpg\" alt=\"ch\u00ednh s\u00e1ch \u0111\u1ed5i tr\u1ea3 c\u0169ng d\u1ec5 th\u1ef1c hi\u1ec7n h\u01a1n\" width=\"808\" height=\"511\" srcset=\"https:\/\/suno.vn\/blog\/wp-content\/uploads\/2016\/11\/khong-lo-doi-tra.jpg 808w, https:\/\/suno.vn\/blog\/wp-content\/uploads\/2016\/11\/khong-lo-doi-tra-300x190.jpg 300w, https:\/\/suno.vn\/blog\/wp-content\/uploads\/2016\/11\/khong-lo-doi-tra-768x486.jpg 768w\" sizes=\"(max-width: 808px) 100vw, 808px\" \/><\/p>\n<p>Khi \u0111\u1ebfn c\u1eeda h\u00e0ng, m\u1ed9t khi th\u1eadt s\u1ef1 v\u1eeba \u00fd v\u1edbi s\u1ea3n ph\u1ea9m th\u00ec kh\u00e1ch h\u00e0ng m\u1edbi mua. V\u1eady n\u00ean h\u1ecd kh\u00f4ng ph\u1ea3i b\u1eadn t\u00e2m v\u1ec1 v\u1ea5n \u0111\u1ec1 \u0111\u1ed5i tr\u1ea3 s\u1ea3n ph\u1ea9m. H\u1ecda may c\u00f3 \u0111\u1ed5i th\u00ec c\u0169ng ch\u1ec9 \u0111\u1ed5i s\u1ea3n ph\u1ea9m khi ph\u00e1t sinh l\u1ed7i trong qu\u00e1 tr\u00ecnh s\u1eed d\u1ee5ng ho\u1eb7c m\u1ed9t s\u1ed1 l\u00fd do kh\u00e1ch quan n\u00e0o \u0111\u00f3. Ri\u00eang v\u1ec1 kho\u1ea3n n\u00e0y, c\u00e1c c\u1eeda h\u00e0ng b\u00e2y gi\u1edd c\u0169ng \u0111\u00e3 c\u00f3 nh\u1eefng ch\u00ednh s\u00e1ch \u0111\u1ed5i tr\u1ea3 h\u1ee3p l\u00fd n\u00ean kh\u00e1ch h\u00e0ng c\u0169ng y\u00ean t\u00e2m h\u01a1n.<\/p>\n<h3><strong>V\u1eady th\u00ec ch\u1ee7 c\u1eeda h\u00e0ng c\u00f3 l\u1ee3i th\u1ebf g\u00ec?<\/strong><\/h3>\n<p>T\u1ea5t nhi\u00ean khi m\u1edf c\u1eeda h\u00e0ng ch\u00fang ta c\u0169ng c\u00f3 th\u00eam nh\u1eefng l\u1ee3i th\u1ebf m\u00e0 kinh doanh online kh\u00f4ng th\u1ec3 c\u00f3 \u0111\u01b0\u1ee3c<\/p>\n<ul>\n<li>Ti\u1ebfp x\u00fac tr\u1ef1c ti\u1ebfp v\u1edbi kh\u00e1ch h\u00e0ng, ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng t\u1ed1t h\u01a1n.<\/li>\n<li>Truy\u1ec1n t\u1ea3i \u0111\u01b0\u1ee3c gi\u00e1 tr\u1ecb s\u1ea3n ph\u1ea9m \u0111\u1ebfn v\u1edbi kh\u00e1ch h\u00e0ng.<\/li>\n<li>Qu\u1ea3ng b\u00e1 th\u01b0\u01a1ng hi\u1ec7u t\u1ed1t h\u01a1n.<\/li>\n<li>Ch\u1ea1y c\u00e1c chi\u1ebfn d\u1ecbch Upsell hi\u1ec7u qu\u1ea3 h\u01a1n (40% kh\u00e1ch h\u00e0ng s\u1eb5n s\u00e0ng chi ti\u1ec1n nhi\u1ec1u h\u01a1n t\u1ea1i c\u1eeda h\u00e0ng).<\/li>\n<li>T\u0103ng tr\u1ea3i nghi\u1ec7m cho kh\u00e1ch h\u00e0ng b\u1eb1ng nhi\u1ec1u c\u00e1ch (xem th\u00eam c\u00e1c b\u00e0i vi\u1ebft v\u1ec1 <a href=\"https:\/\/suno.vn\/blog\/?s=b%C3%A0i+tr%C3%AD+c%E1%BB%ADa+h%C3%A0ng\">b\u00e0i tr\u00ed c\u1eeda h\u00e0ng<\/a>)<\/li>\n<\/ul>\n<h3><strong>\u2026 T\u00f3m l\u1ea1i<\/strong><\/h3>\n<p>V\u1edbi th\u00f3i quen mua s\u1eafm c\u1ee7a kh\u00e1ch h\u00e0ng, c\u1eeda h\u00e0ng truy\u1ec1n th\u1ed1ng v\u1eabn c\u00f2n nhi\u1ec1u c\u01a1 h\u1ed9i \u0111\u1ec3 t\u1ed3n t\u1ea1i v\u00e0 ph\u00e1t tri\u1ec3n. Tuy nhi\u00ean, ch\u1ee7 shop c\u1ea7n thay \u0111\u1ed5i c\u00e1ch qu\u1ea3n l\u00fd v\u00e0 v\u1eadn h\u00e0nh c\u1eeda h\u00e0ng c\u1ee7a m\u00ecnh theo c\u00e1ch hi\u1ec7n \u0111\u1ea1i h\u01a1n \u0111\u1ec3 t\u0103ng hi\u1ec7u qu\u1ea3 \u0111\u1ea7u t\u01b0. V\u00e0 h\u00e3y lu\u00f4n nh\u1edb \u0111i\u1ec1u n\u00e0y: &#8220;kh\u00e1ch \u0111\u1ebfn c\u1eeda h\u00e0ng \u0111\u1ec3 c\u00f3 tr\u1ea3i nghi\u1ec7m mua s\u1eafm&#8221; v\u00ec th\u1ebf ch\u1ee7 shop c\u1ea7n l\u00e0m sao \u0111\u1ec3 tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng l\u00e0 t\u1ed1t nh\u1ea5t.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Xu h\u01b0\u1edbng b\u00e1n h\u00e0ng hi\u1ec7n nay \u0111ang d\u1ea7n thay \u0111\u1ed5i. Nh\u01b0 ch\u00fang ta \u0111\u00e3 bi\u1ebft, c\u00e1c \u0111\u1ea1i si\u00eau th\u1ecb \u0111ang m\u1ecdc l\u00ean ng\u00e0y c\u00e0ng nhi\u1ec1u, b\u00ean c\u1ea1nh \u0111\u00f3 l\u00e0 c\u00e1c chu\u1ed7i c\u1eeda h\u00e0ng ti\u1ec7n l\u1ee3i trong n\u01b0\u1edbc hay c\u1ee7a nh\u00e0 \u0111\u1ea7u t\u01b0 n\u01b0\u1edbc ngo\u00e0i, ch\u01b0a k\u1ec3 c\u00e1c k\u00eanh b\u00e1n h\u00e0ng online \u0111ang ng\u00e0y c\u00e0ng ph\u1ed5 [&#8230;]\n","protected":false},"author":101014,"featured_media":4142,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[77,100],"tags":[113,395,206],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.4.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Li\u1ec7u c\u1eeda h\u00e0ng truy\u1ec1n th\u1ed1ng c\u00f3 b\u1ecb bi\u1ebfn m\u1ea5t? - SUNO.vn Blog<\/title>\n<meta name=\"description\" content=\"V\u1edbi s\u1ef1 c\u1ea1nh tranh kh\u1ed1c li\u1ec7t c\u1ee7a c\u00e1c \u0111\u1ea1i si\u00eau th\u1ecb, c\u00e1c chu\u1ed7i c\u1eeda h\u00e0ng ti\u1ec7n l\u1ee3i v\u00e0 c\u1ea3 c\u00e1c \u0111\u1ea1i gia b\u00e1n h\u00e0ng online - li\u1ec7u c\u00e1c c\u1eeda h\u00e0ng truy\u1ec1n th\u1ed1ng c\u00f3 t\u1ed3n t\u1ea1i?\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/suno.vn\/blog\/cua-hang-truyen-thong-co-can-thiet\/\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Li\u1ec7u c\u1eeda h\u00e0ng truy\u1ec1n th\u1ed1ng c\u00f3 b\u1ecb bi\u1ebfn m\u1ea5t? 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