{"id":4083,"date":"2015-11-28T11:26:25","date_gmt":"2015-11-28T04:26:25","guid":{"rendered":"https:\/\/suno.vn\/blog\/?p=4083"},"modified":"2016-11-28T11:38:50","modified_gmt":"2016-11-28T04:38:50","slug":"nhung-dieu-ban-chua-biet-ve-black-friday-va-cyber-monday","status":"publish","type":"post","link":"https:\/\/suno.vn\/blog\/nhung-dieu-ban-chua-biet-ve-black-friday-va-cyber-monday\/","title":{"rendered":"Nh\u1eefng \u0111i\u1ec1u b\u1ea1n ch\u01b0a bi\u1ebft v\u1ec1 Black Friday v\u00e0 Cyber Monday"},"content":{"rendered":"

Black Friday v\u00e0 Cyber Monday \u1edf M\u1ef9 \u0111\u01b0\u1ee3c coi l\u00e0 s\u1ef1 ki\u1ec7n kh\u1edfi \u0111\u1ea7u cho m\u00f9a mua s\u1eafm l\u1edbn nh\u1ea5t trong n\u0103m v\u1edbi c\u00e1c \u0111\u1ee3t gi\u1ea3m gi\u00e1 c\u1ef1c l\u1edbn \u0111\u01b0\u1ee3c nhi\u1ec1u ng\u01b0\u1eddi mong \u0111\u1ee3i. \u0110\u00e2y c\u0169ng l\u00e0 m\u00f9a ngh\u0129 l\u1ec5 l\u1edbn nh\u1ea5t c\u1ee7a n\u01b0\u1edbc M\u1ef9 v\u00e0o d\u1ecbp cu\u1ed1i n\u0103m, gi\u00fap th\u00fac \u0111\u1ea9y vi\u1ec7c mua s\u1eafm ti\u00eau d\u00f9ng.<\/p>\n

\n

Black Friday l\u00e0 g\u00ec?<\/strong><\/h2>\n

Black Friday l\u00e0 ng\u00e0y th\u1ee9 s\u00e1u \u0111\u1ea7u ti\u00ean sau L\u1ec5 T\u1ea1 \u01a0n<\/strong>. T\u1eeb n\u0103m 1932, s\u1ef1 ki\u1ec7n n\u00e0y \u0111\u01b0\u1ee3c coi l\u00e0 kh\u1edfi \u0111\u1ea7u cho m\u00f9a mua s\u1eafm Gi\u00e1ng sinh \u1edf M\u1ef9, m\u00f9a mua s\u1eafm l\u1edbn nh\u1ea5t trong n\u0103m.<\/p>\n

Tuy kh\u00f4ng ph\u1ea3i ng\u00e0y l\u1ec5 ch\u00ednh th\u1ee9c nh\u01b0ng t\u1ea1i m\u1ed9t s\u1ed1 bang nh\u01b0 California, ch\u00ednh ph\u1ee7 v\u00e0 c\u00e1c c\u00f4ng ty cho ph\u00e9p nh\u00e2n vi\u00ean ngh\u1ec9, khi\u1ebfn d\u1ecbp n\u00e0y tr\u1edf th\u00e0nh chu\u1ed7i ngh\u1ec9 4 ng\u00e0y (k\u1ec3 c\u1ea3 hai ng\u00e0y cu\u1ed1i tu\u1ea7n), th\u00fac \u0111\u1ea9y nhu c\u1ea7u mua s\u1eafm.<\/p>\n

V\u00e0o nh\u1eefng ng\u00e0y n\u00e0y, nh\u1eefng ng\u01b0\u1eddi mua s\u1eafm th\u1eadm ch\u00ed c\u00f2n mang theo t\u00fai ng\u1ee7, c\u1eafm tr\u1ea1i qua \u0111\u00eam ngo\u00e0i c\u1eeda h\u00e0ng \u0111\u1ec3 canh \u0111\u1ed3 gi\u1ea3m gi\u00e1<\/p>\n

\"Kh\u00e1ch<\/p>\n

C\u00e1c ng\u00e0y l\u1ec5 \u1edf ph\u01b0\u01a1ng T\u00e2y, th\u01b0\u1eddng kh\u00f4ng c\u00f3 ng\u00e0y c\u1ed1 \u0111\u1ecbnh m\u00e0 l\u1ea5y theo ki\u1ec3u “th\u1ee9 6 cu\u1ed1i c\u00f9ng c\u1ee7a th\u00e1ng, th\u1ee9 s\u00e1u \u0111\u1ea7u ti\u00ean c\u1ee7a th\u00e1ng… Vi\u1ec7c n\u00e0y c\u1ef1c k\u1ef3 c\u00f3 l\u1ee3i trong vi\u1ec7c s\u1eafp c\u00f4ng vi\u1ec7c. Ng\u01b0\u1eddi ta v\u1eabn c\u00f3 th\u1ec3 vui ch\u01a1i m\u00e0 kh\u00f4ng lo c\u00f4ng vi\u1ec7c b\u1ecb \u0111\u00ecnh tr\u1ec7. Trong m\u1ed9t s\u1ed1 tr\u01b0\u1eddng h\u1ee3p, n\u00f3 c\u00f2n th\u00fac \u0111\u1ea9y vi\u1ec7c mua s\u1eafm, ti\u00eau d\u00f9ng.\u00a0<\/em><\/p><\/blockquote>\n

M\u1ed9t truy\u1ec1n thuy\u1ebft cho r\u1eb1ng \u00a0ngu\u1ed3n g\u1ed1c c\u1ee7a c\u1ee5m t\u1eeb n\u00e0y \u0111\u1ebfn t\u1eeb bang Philadelphia v\u00e0o nh\u1eefng n\u0103m 1950 v\u00e0 1960, khi c\u1ea3nh s\u00e1t s\u1eed d\u1ee5ng n\u00f3 \u0111\u1ec3 m\u00f4 t\u1ea3 nh\u1eefng \u0111\u00e1m \u0111\u00f4ng l\u1edbn v\u00e0 t\u00ecnh tr\u1ea1ng \u00f9n t\u1eafc giao th\u00f4ng v\u00e0o ng\u00e0y sau L\u1ec5 T\u1ea1 \u01a0n.<\/p>\n

M\u1ed9t gi\u1ea3 thuy\u1ebft kh\u00e1c cho r\u1eb1ng nh\u1eefng ng\u01b0\u1eddi \u0111\u1eb7t t\u00ean \u0111\u00e3 l\u1ea5y t\u1eeb black trong thu\u1eadt ng\u1eef “in the black”, ch\u1ec9 t\u00ecnh tr\u1ea1ng l\u00e0m \u0103n thu\u1eadn l\u1ee3i c\u1ee7a doanh nghi\u1ec7p – tr\u00e1i v\u1edbi c\u1ee5m “in the red”. Ngu\u1ed3n g\u1ed1c b\u1eaft \u0111\u1ea7u t\u1eeb vi\u1ec7c k\u1ebf to\u00e1n ghi l\u1ee3i nhu\u1eadn b\u1eb1ng m\u1ef1c \u0111en v\u00e0 \u0111\u1ecf nh\u1eb1m ti\u1ec7n ph\u00e2n bi\u1ec7t c\u0169ng nh\u01b0 theo d\u00f5i s\u1ed5 s\u00e1ch.\u00a0C\u00e1i t\u00ean Black Friday ra \u0111\u1eddi v\u1edbi ng\u1ee5 \u00fd l\u00e0 ng\u00e0y \u0103n n\u00ean l\u00e0m ra c\u1ee7a c\u00e1c doanh nghi\u1ec7p.<\/p>\n

Trong khi \u0111\u00f3, nhi\u1ec1u ng\u01b0\u1eddi ngh\u0129 \u00fd ngh\u0129a c\u1ee7a c\u00e1i t\u00ean n\u00e0y \u0111\u01a1n gi\u1ea3n h\u01a1n nhi\u1ec1u. N\u00f3 b\u1eaft ngu\u1ed3n t\u1eeb vi\u1ec7c \u0111\u00e1m \u0111\u00f4ng ph\u1ea3i x\u1ebfp h\u00e0ng ch\u1edd c\u1eeda h\u00e0ng m\u1edf c\u1eeda t\u1eeb trong \u0111\u00eam.<\/p>\n

Cyber Monday l\u00e0 g\u00ec?<\/strong><\/h2>\n

N\u1ebfu Black Friday ch\u1ee7 y\u1ebfu d\u00e0nh cho nh\u1eefng nh\u00e0 b\u00e1n l\u1ebb l\u1edbn, Cyber Monday d\u00e0nh cho nh\u1eefng nh\u00e0 b\u00e1n l\u1ebb nh\u1ecf h\u01a1n. V\u00e0o ng\u00e0y th\u1ee9 s\u00e1u \u0111en, ng\u01b0\u1eddi ta ch\u1ee7 y\u1ebfu s\u0103n \u0111\u1ed3 c\u00f4ng ngh\u1ec7 \u0111\u1eaft gi\u00e1, trong khi \u0111\u00f3 v\u00e0o ng\u00e0y Cyber Monday, ng\u01b0\u1eddi ta ch\u1ee7 y\u1ebfu t\u00ecm mua nh\u1eefng v\u1eadt d\u1ee5ng nh\u1ecf nh\u01b0 dao, k\u00e9o v\u00e0 \u0111\u1ed3 th\u1eddi trang.<\/p>\n

\u0110\u00e1m \u0111\u00f4ng v\u00e0 s\u1ef1 \u0111i\u00ean cu\u1ed3ng<\/strong><\/p>\n

Tr\u01b0\u1edbc \u0111\u00e2y, c\u00e1c nh\u00e0 b\u00e1n l\u1ebb th\u01b0\u1eddng b\u1eaft \u0111\u1ea7u ng\u00e0y gi\u1ea3m gi\u00e1 l\u1edbn nh\u1ea5t trong n\u0103m v\u00e0o l\u00fac 6h s\u00e1ng. Tuy nhi\u00ean, v\u00e0o \u0111\u1ea7u nh\u1eefng n\u0103m 2000, nhi\u1ec1u c\u1eeda h\u00e0ng b\u1eaft \u0111\u1ea7u \u0111\u1ea9y gi\u1edd m\u1edf c\u1eeda l\u00ean s\u1edbm h\u01a1n.<\/p>\n

T\u00ecnh h\u00ecnh \u0111\u01b0\u1ee3c \u0111\u1ea9y l\u00ean m\u1ed9t t\u1ea7m cao m\u1edbi trong n\u0103m 2011, khi m\u1ed9t s\u1ed1 \u00f4ng l\u1edbn trong ng\u00e0nh b\u00e1n l\u1ebb nh\u01b0 Target, Best By v\u00e0 Bealls \u0111\u1ed3ng lo\u1ea1t m\u1edf c\u1eeda v\u00e0o l\u00fac n\u1eeda \u0111\u00eam, thu h\u00fat d\u1ef1 ch\u00fa \u00fd v\u00e0 m\u1ed9t \u0111\u00e1m \u0111\u00f4ng l\u1edbn h\u01a1n.<\/p>\n

\"black<\/p>\n

Sau \u0111\u00f3, Walmart v\u00e0 m\u1ed9t s\u1ed1 nh\u00e0 b\u00e1n l\u1ebb kh\u00e1c tuy\u00ean b\u1ed1 b\u1eaft \u0111\u1ea7u ng\u00e0y gi\u1ea3m gi\u00e1 v\u00e0o t\u1ed1i L\u1ec5 T\u1ea1 \u01a0n, d\u1eabn \u0111\u1ebfn m\u1ed9t lo\u1ea1t bi\u1ec3u t\u00ecnh c\u1ee7a nh\u00e2n vi\u00ean. N\u0103m 2014, nh\u1eefng \u00f4ng l\u1edbn n\u00e0y c\u00f2n \u0111\u1ea9y gi\u1edd m\u1edf c\u1eeda l\u00ean s\u1edbm h\u01a1n, v\u00e0o bu\u1ed5i chi\u1ec1u. Tr\u01b0\u1edbc t\u00ecnh h\u00ecnh \u0111\u00f3, 3 bang Rhode Island, Maine v\u00e0 Massachusetts c\u1ea5m c\u00e1c c\u1eeda h\u00e0ng v\u00e0 si\u00eau th\u1ecb l\u1edbn m\u1edf c\u1eeda v\u00e0o L\u1ec5 T\u1ea1 \u01a0n.<\/p>\n

Black Friday t\u1ea1i nh\u1eefng qu\u1ed1c gia kh\u00e1c<\/strong><\/p>\n

To\u00e0n c\u1ea7u h\u00f3a \u0111\u00e3 \u0111\u01b0a Black Friday th\u00e2m nh\u1eadp v\u00e0o nhi\u1ec1u n\u01b0\u1edbc kh\u00e1c tr\u00ean th\u1ebf gi\u1edbi, \u0111\u1eb7c bi\u1ec7t v\u1edbi s\u1ef1 tr\u1ee3 gi\u00fap c\u1ee7a Internet.<\/p>\n

Nhi\u1ec1u \u00f4ng l\u1edbn nh\u01b0 Microsoft, Sony v\u00e0 Valve m\u1eddi ch\u00e0o h\u00e0ng tr\u0103m m\u00f3n \u0111\u1ed3 v\u1edbi m\u1ee9c gi\u00e1 h\u1eddi th\u00f4ng qua nh\u1eefng gian h\u00e0ng tr\u1ef1c tuy\u1ebfn xung quanh th\u1ee9 s\u00e1u \u0111en t\u1ed1i v\u00e0 c\u00e1c nh\u00e0 b\u00e1n l\u1ebb t\u1ea1i nhi\u1ec1u qu\u1ed1c gia c\u0169ng th\u1eed nghi\u1ec7m ch\u01b0\u01a1ng tr\u00ecnh quanh th\u1eddi \u0111i\u1ec3m \u0111\u00f3.<\/p>\n

T\u1ea1i \u1ea4n \u0110\u1ed9, Google h\u1ee3p t\u00e1c Flipkart, Amazon v\u00e0 Snapdeal \u0111\u1ec3 t\u1ea1o ra L\u1ec5 h\u1ed9i Mua s\u1eafm Tr\u1ef1c tuy\u1ebfn L\u1edbn nh\u1ea5t. 3 g\u00e3 kh\u1ed5ng l\u1ed3 th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed n\u1ed1i ti\u1ebfp truy\u1ec1n th\u1ed1ng theo c\u00e1ch ri\u00eang c\u1ee7a h\u1ecd v\u1edbi h\u1ea7u h\u1ebft ho\u1ea1t \u0111\u1ed9ng xoay quanh l\u1ec5 h\u1ed9i Diwali.<\/p>\n

T\u1ea1i Anh, Amazon b\u1eaft \u0111\u1ea7u ch\u00e0o h\u00e0ng sale off tr\u00ean website c\u1ee7a doanh nghi\u1ec7p v\u00e0o kho\u1ea3ng 6 n\u0103m tr\u01b0\u1edbc. K\u1ec3 t\u1eeb \u0111\u00f3, nh\u1eefng nh\u00e0 b\u00e1n l\u1ebb kh\u00e1c nh\u01b0 John Lewis v\u00e0 Argos c\u0169ng tham gia khi\u1ebfn Black Friday tr\u1edf th\u00e0nh ng\u00e0y mua s\u1eafm l\u1edbn nh\u1ea5t t\u1ea1i Anh, theo m\u1ed9t s\u1ed1 \u01b0\u1edbc t\u00ednh.<\/p>\n

M\u1ed9t s\u1ed1 qu\u1ed1c gia kh\u00e1c nh\u01b0 Australia, \u0110\u1ee9c, Ph\u00e1p, Nam Phi, Colombia, Ireland v\u00e0 New Zealand c\u0169ng t\u1ed5 ch\u1ee9c ng\u00e0y l\u1ec5 n\u00e0y trong nh\u1eefng n\u0103m g\u1ea7n \u0111\u00e2y.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

Black Friday v\u00e0 Cyber Monday \u1edf M\u1ef9 \u0111\u01b0\u1ee3c coi l\u00e0 s\u1ef1 ki\u1ec7n kh\u1edfi \u0111\u1ea7u cho m\u00f9a mua s\u1eafm l\u1edbn nh\u1ea5t trong n\u0103m v\u1edbi c\u00e1c \u0111\u1ee3t gi\u1ea3m gi\u00e1 c\u1ef1c l\u1edbn \u0111\u01b0\u1ee3c nhi\u1ec1u ng\u01b0\u1eddi mong \u0111\u1ee3i. \u0110\u00e2y c\u0169ng l\u00e0 m\u00f9a ngh\u0129 l\u1ec5 l\u1edbn nh\u1ea5t c\u1ee7a n\u01b0\u1edbc M\u1ef9 v\u00e0o d\u1ecbp cu\u1ed1i n\u0103m, gi\u00fap th\u00fac \u0111\u1ea9y vi\u1ec7c mua s\u1eafm […]\n","protected":false},"author":101023,"featured_media":4114,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[77],"tags":[289,290,291],"yoast_head":"\nNh\u1eefng \u0111i\u1ec1u b\u1ea1n ch\u01b0a bi\u1ebft v\u1ec1 Black Friday v\u00e0 Cyber Monday - SUNO.vn Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/suno.vn\/blog\/nhung-dieu-ban-chua-biet-ve-black-friday-va-cyber-monday\/\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Nh\u1eefng \u0111i\u1ec1u b\u1ea1n ch\u01b0a bi\u1ebft v\u1ec1 Black Friday v\u00e0 Cyber Monday - 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