{"id":4018,"date":"2016-11-21T11:05:41","date_gmt":"2016-11-21T04:05:41","guid":{"rendered":"https:\/\/suno.vn\/blog\/?p=4018"},"modified":"2016-11-21T11:06:39","modified_gmt":"2016-11-21T04:06:39","slug":"bi-quyet-khuyen-mai-hieu-qua-mang-lai-loi-nhuan","status":"publish","type":"post","link":"https:\/\/suno.vn\/blog\/bi-quyet-khuyen-mai-hieu-qua-mang-lai-loi-nhuan\/","title":{"rendered":"B\u00ed quy\u1ebft khuy\u1ebfn m\u00e3i hi\u1ec7u qu\u1ea3 v\u00e0 mang l\u1ea1i l\u1ee3i nhu\u1eadn"},"content":{"rendered":"

Khuy\u1ebfn m\u00e3i l\u00e0 m\u1ed9t trong nh\u1eefng chi\u1ebfn l\u01b0\u1ee3c v\u1ec1 gi\u00e1 \u0111\u01b0\u1ee3c nhi\u1ec1u ng\u01b0\u1eddi s\u1eed d\u1ee5ng nh\u1ea5t. C\u00f3 \u0111\u1ebfn 97% ch\u1ee7 doanh nghi\u1ec7p s\u1eed d\u1ee5ng chi\u1ebfn l\u01b0\u1ee3c n\u00e0y cho c\u1eeda h\u00e0ng c\u1ee7a m\u00ecnh. Tuy hi\u1ec7u qu\u1ea3 l\u00e0 v\u1eady nh\u01b0ng n\u1ebfu kh\u00f4ng s\u1eed d\u1ee5ng \u0111\u00fang c\u00e1ch, \u201cKhuy\u1ebfn m\u00e3i\u201d kh\u00f4ng nh\u1eefng kh\u00f4ng \u0111em l\u1ea1i l\u1ee3i nhu\u1eadn cho c\u1eeda h\u00e0ng m\u00e0 c\u00f2n \u201cgi\u1ebft ch\u1ebft\u201d c\u1eeda h\u00e0ng c\u1ee7a b\u1ea1n. V\u00e0 \u0111\u00f3 c\u0169ng ch\u00ednh l\u00e0 l\u00fd do SUNO.vn c\u00f3 b\u00e0i vi\u1ebft n\u00e0y. V\u1eady khuy\u1ebfn m\u00e3i nh\u01b0 th\u1ebf n\u00e0o l\u00e0 \u0111\u00fang? L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 s\u1eed d\u1ee5ng khuy\u1ebfn m\u00e3i hi\u1ec7u qu\u1ea3 h\u01a1n? Ch\u00fang ta c\u00f9ng xem n\u00e0o!<\/em><\/p>\n

X\u00e1c \u0111\u1ecbnh m\u1ee5c ti\u00eau<\/strong><\/h2>\n

Tr\u01b0\u1edbc khi b\u1ea1n m\u1edf m\u1ed9t chi\u1ebfn d\u1ecbch khuy\u1ebfn m\u00e3i, h\u00e3y x\u00e1c \u0111\u1ecbnh m\u1ee5c \u0111\u00edch c\u1ee7a m\u00ecnh tr\u01b0\u1edbc \u0111\u00e3. B\u1ea1n khuy\u1ebfn m\u00e3i \u0111\u1ec3 l\u00e0m g\u00ec? \u0110\u1ed1i t\u01b0\u1ee3ng khuy\u1ebfn m\u00e3i c\u1ee7a b\u1ea1n l\u00e0 ai?<\/p>\n

Kh\u00f4ng ph\u1ea3i c\u1ee9 gi\u1ea3m gi\u00e1, t\u1eb7ng voucher, t\u1eb7ng s\u1ea3n ph\u1ea9m\u2026 l\u00e0 xong. M\u1ee5c ti\u00eau kh\u00e1ch nhau, chi\u1ebfn thu\u1eadt khuy\u1ebfn m\u00e3i c\u0169ng ph\u1ea3i kh\u00e1c nhau.<\/p>\n

\"mu\u1ed1n<\/p>\n

V\u00ed d\u1ee5: N\u1ebfu b\u1ea1n mu\u1ed1n thu h\u00fat th\u00eam kh\u00e1ch h\u00e0ng m\u1edbi, b\u1ea1n c\u00f3 th\u1ec3 m\u1edf chi\u1ebfn d\u1ecbch khuy\u1ebfn m\u00e3i \u0111\u1ea1i tr\u00e0 cho to\u00e0n b\u1ed9 s\u1ea3n ph\u1ea9m trong c\u1eeda h\u00e0ng, ho\u1eb7c chi\u1ebfn l\u01b0\u1ee3c \u201cb\u00e1n l\u1ed7\u201d\u2026 Nh\u01b0ng n\u1ebfu b\u1ea1n mu\u1ed1n l\u00f4i k\u00e9o kh\u00e1ch h\u00e0ng c\u0169 b\u1ea1n c\u00f3 th\u1ec3 g\u1eedi email, tin nh\u1eafn, th\u00f4ng \u0111i\u1ec7p khuy\u1ebfn m\u00e3i \u0111\u1ebfn nh\u1eefng kh\u00e1ch h\u00e0ng n\u00e0y v\u00e0 cung c\u1ea5p khuy\u1ebfn m\u00e3i ri\u00eang cho t\u1eebng \u0111\u1ed1i t\u01b0\u1ee3ng.<\/p>\n

X\u00e1c \u0111\u1ecbnh r\u00f5 ph\u01b0\u01a1ng th\u1ee9c v\u00e0 m\u1ee5c \u0111\u00edch khuy\u1ebfn m\u00e3i b\u1ea1n s\u1ebd bi\u1ebft \u0111\u01b0\u1ee3c s\u1ea3n ph\u1ea9m n\u00e0o c\u1ea7n khuy\u1ebfn m\u00e3i? Khuy\u1ebfn m\u00e3i khi n\u00e0o? Khuy\u1ebfn m\u00e3i cho ai? V\u00e0 quan tr\u1ecdng nh\u1ea5t l\u00e0 khuy\u1ebfn m\u00e3i l\u1edbn hay nh\u1ecf?<\/p>\n

\u01afu \u0111\u00e3i theo t\u1eebng \u201cki\u1ec3u\u201d kh\u00e1ch h\u00e0ng<\/strong><\/h2>\n

Cung c\u1ea5p \u01b0u \u0111\u00e3i, khuy\u1ebfn m\u00e3i d\u1ef1a tr\u00ean s\u1edf th\u00edch ho\u1eb7c l\u1ecbch s\u1eed mua s\u1eafm c\u1ee7a kh\u00e1ch c\u00f3 th\u1ec3 gi\u00fap b\u1ea1n t\u0103ng t\u1ec9 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i m\u1ed9t c\u00e1ch \u0111\u00e1ng k\u1ec3.<\/p>\n

H\u00e3y b\u1ecf ra ch\u00fat \u00edt th\u1eddi gian \u0111\u1ec3 thu th\u1eadp th\u00f4ng tin v\u1ec1 kh\u00e1ch h\u00e0ng, \u0111\u1eb7c bi\u1ec7t l\u00e0 v\u1ec1 th\u00f3i quen mua s\u1eafm, s\u1eb5n l\u00f2ng chi tr\u1ea3 \u1edf m\u1ee9c n\u00e0o, sau \u0111\u00f3 ph\u00e2n h\u1ecd th\u00e0nh t\u1eebng nh\u00f3m r\u1ed3i d\u1ef1a v\u00e0o \u0111\u00f3 \u0111\u1ec3 \u0111\u01b0a ra \u01b0u \u0111\u00e3i cho ph\u00f9 h\u1ee3p.<\/p>\n

D\u01b0\u1edbi \u0111\u00e2y l\u00e0 v\u00ed d\u1ee5 v\u1ec1 m\u1ed9t v\u00e0i m\u1eabu kh\u00e1ch h\u00e0ng \u0111i\u1ec3n h\u00ecnh b\u1ea1n c\u00f3 th\u1ec3 tham kh\u1ea3o:<\/p>\n

\"d\u1ef1a<\/p>\n

Mu\u1ed1n khuy\u1ebfn m\u00e3i hi\u1ec7u qu\u1ea3 c\u1ea7n ph\u1ea3i \u0111\u00fang th\u1eddi \u0111i\u1ec3m<\/strong><\/h2>\n

Th\u1eddi \u0111i\u1ec3m \u0111\u01b0a ra c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh khuy\u1ebfn m\u00e3i c\u0169ng r\u1ea5t quan tr\u1ecdng. Kh\u00f4ng ph\u1ea3i khuy\u1ebfn m\u00e3i v\u00e0o b\u1ea5t c\u1ee9 l\u00fac n\u00e0o c\u0169ng mang l\u1ea1i hi\u1ec7u qu\u1ea3 nh\u01b0 nhau. \u0110\u01b0a ra \u01b0a \u0111\u00e3i \u0111\u00fang th\u1eddi \u0111i\u1ec3m (t\u1ee9c l\u00e0 khi kh\u00e1ch h\u00e0ng c\u1ea7n n\u00f3 nh\u1ea5t) c\u00f3 th\u1ec3 gi\u00fap t\u0103ng t\u1ec9 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i, t\u0103ng doanh s\u1ed1 b\u00e1n h\u00e0ng.<\/p>\n

H\u00e3y \u0111\u01b0a ra c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh \u01b0u \u0111\u00e3i, khuy\u1ebfn m\u00e3i v\u00e0o nh\u1eefng \u201cth\u1eddi \u0111i\u1ec3m nh\u1ea1y c\u1ea3m\u201d c\u1ee7a c\u1eeda h\u00e0ng (nh\u1eefng ng\u00e0y l\u1ec5, ng\u00e0y cu\u1ed1i th\u00e1ng, cu\u1ed1i tu\u1ea7n\u2026 khi kh\u00e1ch mua h\u00e0ng nhi\u1ec1u) \u0111\u1ec3 c\u00f3 hi\u1ec7u qu\u1ea3 t\u1ed1t nh\u1ea5t.<\/p>\n

\"khuy\u1ebfn<\/p>\n

Ngo\u00e0i ra khi kh\u00e1ch mua h\u00e0ng h\u00e3y \u0111\u1ec3 \u00fd v\u00e0 d\u1ef1 \u0111o\u00e1n xem trong th\u1eddi gian t\u1edbi kh\u00e1ch s\u1ebd mua g\u00ec, v\u00e0o l\u00fac n\u00e0o, \u0111\u1ec3 \u0111\u01b0a ra \u01b0u \u0111\u00e3i \u0111\u00fang l\u00fac.<\/p>\n

V\u00ed d\u1ee5: B\u1ea1n b\u00e1n qu\u1ea7n \u00e1o tr\u1ebb em v\u00e0 c\u00f3 ng\u01b0\u1eddi v\u00e0o mua qu\u1ea7n \u00e1o cho tr\u1ebb 3 th\u00e1ng tu\u1ed5i. Ngay l\u1eadp t\u1ee9c b\u1ea1n s\u1ebd d\u1ef1 \u0111o\u00e1n \u0111\u01b0\u1ee3c r\u1eb1ng 3 th\u00e1ng sau h\u1ecd s\u1ebd c\u1ea7n qu\u1ea7n \u00e1o cho tr\u1ebb 6 th\u00e1ng tu\u1ed5i. V\u1eady n\u00ean h\u00e3y g\u1eedi th\u00f4ng b\u00e1o \u01b0u \u0111\u00e3i cho kh\u00e1ch trong kho\u1ea3ng th\u1eddi gian n\u00e0y \u0111\u1ec3 khuy\u1ebfn kh\u00edch h\u1ecd mua h\u00e0ng.<\/p>\n

Ph\u1ea3i l\u01b0u \u00fd \u0111\u1ebfn l\u1ee3i nhu\u1eadn<\/strong><\/h2>\n

Khuy\u1ebfn m\u00e3i, gi\u1ea3m gi\u00e1, kh\u00f4ng c\u00f3 ngh\u0129a l\u00e0 b\u00e1n l\u1ed7. Khi \u0111\u01b0a ra c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh khuy\u1ebfn m\u00e3i h\u00e3y x\u00e1c \u0111\u1ecbnh m\u1ee9c l\u1ee3i nhu\u1eadn t\u1ed1i thi\u1ec3u m\u00e0 c\u1eeda h\u00e0ng c\u1ee7a b\u1ea1n c\u00f3 th\u1ec3 ch\u1ea5p nh\u1eadn \u0111\u01b0\u1ee3c \u0111\u1ec3 t\u1eeb \u0111\u00f3 \u0111\u01b0a ra m\u1ee9c khuy\u1ebfn m\u00e3i h\u1ee3p l\u00ed nh\u1ea5t.<\/p>\n

Ph\u1ea3i lu\u00f4n nh\u1edb m\u1ed9t \u0111i\u1ec1u r\u1eb1ng ch\u00fang ta khuy\u1ebfn m\u00e3i \u0111\u1ec3 t\u0103ng l\u1ee3i nhu\u1eadn cho c\u1eeda h\u00e0ng ch\u1ee9 kh\u00f4ng ph\u1ea3i \u0111\u1ec3 \u201cgi\u1ebft ch\u1ebft c\u1eeda h\u00e0ng\u201d. M\u1ed9t chi\u1ebfn d\u1ecbch khuy\u1ebfn m\u00e3i h\u1ee3p l\u00fd v\u1ec1 l\u00e2u d\u00e0i s\u1ebd mang th\u00eam nhi\u1ec1u kh\u00e1ch h\u00e0ng \u0111\u1ebfn v\u1edbi b\u1ea1n ho\u1eb7c ch\u00ed \u00edt l\u00e0 t\u0103ng doanh s\u1ed1 b\u00e1n h\u00e0ng. \u0110\u1eebng \u0111\u1ec3 kh\u00e1ch h\u00e0ng ch\u1ec9 \u0111\u1ebfn v\u1edbi b\u1ea1n khi c\u00f3 khuy\u1ebfn m\u00e3i r\u1ed3i sau \u0111\u00f3 l\u1ea1i \u201cl\u1eb7n m\u1ea5t t\u0103m\u201d nh\u00e9.<\/p>\n

\u0110\u1ecbnh gi\u00e1 s\u1ea3n ph\u1ea9m th\u00f4ng minh h\u01a1n m\u1ed9t t\u00ed<\/strong><\/h2>\n

Khi c\u00f3 ch\u01b0\u01a1ng tr\u00ecnh khuy\u1ebfn m\u00e3i, b\u1ea1n n\u00ean \u0111\u1ecbnh gi\u00e1 th\u00f4ng minh h\u01a1n, kh\u00f4n kh\u00e9o h\u01a1n m\u1ed9t t\u00ed \u0111\u1ec3 mang l\u1ea1i l\u1ee3i nhu\u1eadn cao nh\u1ea5t cho c\u1eeda h\u00e0ng c\u1ee7a m\u00ecnh.<\/p>\n

V\u00ed d\u1ee5: C\u1eeda h\u00e0ng c\u1ee7a b\u1ea1n b\u00e1n gi\u00e0y, gi\u00e1 m\u1ed7i \u0111\u00f4i gi\u00e0y l\u00e0 500k. Thay v\u00ec khuy\u1ebfn m\u00e3i b\u1eb1ng c\u00e1ch gi\u1ea3m m\u1ed7i \u0111\u00f4i gi\u00e0y xu\u1ed1ng c\u00f2n 400k b\u1ea1n c\u00f3 th\u1ec3 khuy\u1ebfn m\u00e3i b\u1eb1ng c\u00e1ch \u201cmua m\u1ed9t \u0111\u00f4i gi\u00e0y 500k th\u00ec c\u00f3 th\u1ec3 mua th\u00eam \u0111\u00f4i n\u1eefa v\u1edbi gi\u00e1 ch\u1ec9 c\u00f2n 300k<\/em>\u201d. Nh\u01b0 v\u1eady l\u00e0 b\u1ea1n \u0111\u00e3 c\u00f3 th\u1ec3 b\u00e1n \u0111\u01b0\u1ee3c 2 \u0111\u00f4i gi\u00e0y m\u00e0 kh\u00f4ng m\u1ea5t th\u00eam m\u1ed9t \u0111\u1ed3ng l\u1ee3i nhu\u1eadn n\u00e0o r\u1ed3i \u0111\u00fang kh\u00f4ng n\u00e0o.<\/p>\n

Thu h\u00fat s\u1ef1 ch\u00fa \u00fd v\u00e0o nh\u1eefng s\u1ea3n ph\u1ea9m m\u1edbi<\/strong><\/h2>\n

C\u1eeda h\u00e0ng c\u1ee7a b\u1ea1n c\u00f3 s\u1ea3n ph\u1ea9m khuy\u1ebfn m\u00e3i? D\u1eebng d\u1ea1i m\u00e0 tr\u01b0ng b\u00e0y n\u00f3 ra ph\u00eda tr\u01b0\u1edbc tr\u1eeb khi b\u1ea1n mu\u1ed1n b\u00e1n \u0111\u1ed5 b\u00e1n th\u00e1o nh\u1eefng m\u00f3n h\u00e0ng \u0111\u00f3 \u0111i nh\u00e9. H\u00e3y \u0111\u01b0a c\u00e1c s\u1ea3n ph\u1ea9m m\u1edbi, t\u1ed1t h\u01a1n ra ph\u00eda tr\u01b0\u1edbc v\u00e0 \u0111\u01b0a s\u1ea3n ph\u1ea9m khuy\u1ebfn m\u00e3i ra ph\u00eda sau. V\u1edbi c\u00e1ch n\u00e0y b\u1ea1n s\u1ebd b\u00e1n \u0111\u01b0\u1ee3c nhi\u1ec1u s\u1ea3n ph\u1ea9m m\u1edbi h\u01a1n (nh\u01b0ng v\u1edbi gi\u00e1 kh\u00f4ng gi\u1ea3m) m\u00e0 kh\u00f4ng nh\u1ea5t thi\u1ebft ph\u1ea3i b\u00e1n \u0111\u01b0\u1ee3c s\u1ea3n ph\u1ea9m gi\u1ea3m gi\u00e1 (l\u1ee3i nhu\u1eadn th\u1ea5p h\u01a1n).<\/p>\n

\u01afu \u0111\u00e3i theo nh\u00f3m kh\u00e1ch h\u00e0ng<\/strong><\/h2>\n

\"ch\u1ecdn<\/p>\n

Thay v\u00ec khuy\u1ebfn m\u00e3i \u0111\u1ea1i tr\u00e0 b\u1ea1n c\u00f3 th\u1ec3 khuy\u1ebfn m\u00e3i cho t\u1eebng nh\u00f3m kh\u00e1ch h\u00e0ng kh\u00e1c nhau (sinh vi\u00ean, nh\u00e2n vi\u00ean c\u00f4ng s\u1edf, c\u00e1c b\u00e0 n\u1ed9i tr\u1ee3\u2026) v\u00e0o t\u1eebng th\u1eddi \u0111i\u1ec3m kh\u00e1c nhau. V\u00ed d\u1ee5 nh\u01b0 v\u00e0o m\u00f9a nh\u1eadp h\u1ecdc c\u00e1c c\u1eeda h\u00e0ng k\u00ednh thu\u1ed1c c\u00f3 th\u1ec3 cung c\u1ea5p gi\u1ea3m gi\u00e1 cho h\u1ecdc sinh, sinh vi\u00ean m\u00e0 kh\u00f4ng c\u1ea7n gi\u1ea3m gi\u00e1 cho c\u00e1c nh\u00f3m kh\u00e1ch h\u00e0ng kh\u00e1c.<\/p>\n

… L\u1eddi k\u1ebft<\/strong><\/h2>\n

T\u00f3m l\u1ea1i m\u1ed9t c\u00e2u, b\u1ea1n kh\u00f4ng ph\u1ea3i ch\u1ecbu l\u1ed7, m\u1ea5t ti\u1ec1n khi \u0111\u01b0a ra c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh khuy\u1ebfn m\u00e3i. Kh\u00f4ng nh\u1eefng v\u1eady, v\u1edbi b\u00e0i vi\u1ebft n\u00e0y b\u1ea1n ho\u00e0n to\u00e0n c\u00f3 th\u1ec3 s\u1eed d\u1ee5ng c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh khuy\u1ebfn m\u00e3i \u0111\u1ec3 t\u0103ng doanh thu v\u00e0 thu h\u00fat kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau c\u1ee7a m\u00ecnh.<\/p>\n

V\u1eady b\u00e2y gi\u1edd b\u1ea1n \u0111\u00e3 ngh\u0129 ra \u0111\u01b0\u1ee3c m\u1ed9t chi\u1ebfn l\u01b0\u1ee3c khuy\u1ebfn m\u00e3i hi\u1ec7u qu\u1ea3 n\u00e0o cho c\u1eeda h\u00e0ng ch\u01b0a? Chia s\u1ebb cho SUNO.vn<\/a> ngay khi c\u00f3 \u0111\u00e1p \u00e1n nh\u00e9! Ch\u00fac c\u00e1c b\u1ea1n th\u00e0nh c\u00f4ng!<\/p>\n","protected":false},"excerpt":{"rendered":"

Khuy\u1ebfn m\u00e3i l\u00e0 m\u1ed9t trong nh\u1eefng chi\u1ebfn l\u01b0\u1ee3c v\u1ec1 gi\u00e1 \u0111\u01b0\u1ee3c nhi\u1ec1u ng\u01b0\u1eddi s\u1eed d\u1ee5ng nh\u1ea5t. C\u00f3 \u0111\u1ebfn 97% ch\u1ee7 doanh nghi\u1ec7p s\u1eed d\u1ee5ng chi\u1ebfn l\u01b0\u1ee3c n\u00e0y cho c\u1eeda h\u00e0ng c\u1ee7a m\u00ecnh. Tuy hi\u1ec7u qu\u1ea3 l\u00e0 v\u1eady nh\u01b0ng n\u1ebfu kh\u00f4ng s\u1eed d\u1ee5ng \u0111\u00fang c\u00e1ch, \u201cKhuy\u1ebfn m\u00e3i\u201d kh\u00f4ng nh\u1eefng kh\u00f4ng \u0111em l\u1ea1i l\u1ee3i nhu\u1eadn cho c\u1eeda […]\n","protected":false},"author":101014,"featured_media":4021,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[77,6],"tags":[281,280],"yoast_head":"\nB\u00ed quy\u1ebft khuy\u1ebfn m\u00e3i hi\u1ec7u qu\u1ea3 v\u00e0 mang l\u1ea1i l\u1ee3i nhu\u1eadn - Suno.vn<\/title>\n<meta name=\"description\" content=\"Khuy\u1ebfn m\u00e3i l\u00e0 m\u1ed9t trong nh\u1eefng chi\u1ebfn l\u01b0\u1ee3c v\u1ec1 gi\u00e1 \u0111\u01b0\u1ee3c nhi\u1ec1u ng\u01b0\u1eddi s\u1eed d\u1ee5ng nh\u1ea5t. V\u1eady l\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 s\u1eed d\u1ee5ng khuy\u1ebfn m\u00e3i hi\u1ec7u qu\u1ea3 h\u01a1n? 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