{"id":3412,"date":"2016-07-25T11:36:34","date_gmt":"2016-07-25T04:36:34","guid":{"rendered":"https:\/\/suno.vn\/blog\/?p=3412"},"modified":"2016-07-25T11:41:27","modified_gmt":"2016-07-25T04:41:27","slug":"5-quy-tac-vang-lam-tang-suc-hut-cho-quang-cao","status":"publish","type":"post","link":"https:\/\/suno.vn\/blog\/5-quy-tac-vang-lam-tang-suc-hut-cho-quang-cao\/","title":{"rendered":"5 quy t\u1eafc v\u00e0ng l\u00e0m t\u0103ng s\u1ee9c h\u00fat cho qu\u1ea3ng c\u00e1o"},"content":{"rendered":"

Qu\u1ea3ng c\u00e1o lu\u00f4n c\u1ea7n s\u00e1ng t\u1ea1o, nh\u01b0ng qu\u1ea3ng c\u00e1o lu\u00f4n d\u1ef1a tr\u00ean nh\u1eefng n\u1ec1n t\u1ea3ng nghi\u00ean c\u1ee9u khoa h\u1ecdc, trong \u0111\u00f3 c\u00f3 nh\u1eefng quy t\u1eafc c\u1ea7n \u0111\u01b0\u1ee3c tu\u00e2n theo. Kh\u00f4ng n\u1eafm \u0111\u01b0\u1ee3c nh\u1eefng quy t\u1eafc n\u00e0y, c\u00f3 th\u1ec3 b\u1ea1n s\u1ebd t\u1ed1n r\u1ea5t nhi\u1ec1u ti\u1ec1n cho qu\u1ea3ng c\u00e1o nh\u01b0ng kh\u00f4ng \u0111\u1ea1t \u0111\u01b0\u1ee3c k\u1ebft qu\u1ea3 nh\u01b0 mong mu\u1ed1n<\/p>\n

\n

D\u01b0\u1edbi \u0111\u00e2y, ch\u00fang t\u00f4i xin chia s\u1ebb cho b\u1ea1n nh\u1eefng quy t\u1eafc v\u00e0ng l\u00e0m gia t\u0103ng s\u1ee9c h\u00fat cho qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n<\/p>\n

Quy t\u1eafc 1: M\u00e0u s\u1eafc<\/strong><\/h2>\n

\u0110\u00fang v\u1eady, ,m\u00e0u s\u1eafc l\u00e0 nguy\u00ean t\u1eafc s\u1ed1 1 trong qu\u1ea3ng c\u00e1o. M\u00e0u s\u1eafc \u0111\u00f3ng vai tr\u00f2 c\u1ef1c k\u1ef3 quan tr\u1ecdng trong qu\u1ea3ng c\u00e1o, n\u00f3 gi\u00fap kh\u01a1i g\u1ee3i nh\u1eefng c\u1ea3m x\u00fac.<\/p>\n

Ch\u1eb3n h\u1ea1n, m\u00e0u xanh d\u01b0\u01a1ng g\u1ee3i l\u00ean s\u1ef1 tin t\u01b0\u1edfng, c\u1ea3m gi\u00e1c tr\u1ebb trung. M\u00e0u \u0111\u1ecf mang \u0111\u1ebfn c\u1ea3m gi\u00e1c h\u00e0o h\u1ee9ng, s\u00f4i n\u1ed5i. M\u00e0u xanh l\u00e1 g\u1ee3i c\u1ea3m gi\u00e1c c\u00e2n b\u1eb1ng, t\u01b0\u01a1i m\u1edbi.<\/p>\n

T\u00f9y v\u00e0o t\u1eebng s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5, m\u1ee5c \u0111\u00edch b\u1ea1n mu\u1ed1n h\u01b0\u1edbng \u0111\u1ebfn m\u00e0 l\u1ef1a ch\u1ecdn m\u00e0u s\u1eafc \u0111\u1ec3 th\u1ec3 hi\u1ec7n th\u00f4ng \u0111i\u1ec7p cho ph\u00f9 h\u1ee3p<\/p>\n

\"quy-tac-mau-sac\"<\/p>\n

V\u00ed d\u1ee5:\u00a0Nh\u01b0 coca-cola th\u01b0\u1eddng s\u1eed d\u1ee5ng m\u00e0u \u0111\u1ecf trong c\u00e1c qu\u1ea3ng c\u00e1o c\u1ee7a m\u00ecnh, c\u00f2n \u0111\u1ed1i th\u1ee7 l\u00e0 pepsi th\u00ec l\u1ea1i s\u1eed d\u1ee5ng m\u00e0u xanh d\u01b0\u01a1ng \u0111\u1eb7c tr\u01b0ng c\u1ee7a h\u1ecd.<\/p>\n

Quy t\u1eafc 2: V\u1ecb tr\u00ed \u0111\u1eb7t m\u1eaft<\/strong><\/h2>\n

 <\/p>\n

\"v\u1ecb<\/p>\n

\u0110\u00e2y l\u00e0 quy t\u1eafc kh\u00f4ng ph\u1ea3i ai c\u0169ng d\u1ec5 d\u00e0ng nh\u1eadn ra nh\u01b0 m\u00e0u s\u1eafc,<\/p>\n

N\u1ebfu ch\u00fa \u00fd, b\u1ea1n s\u1ebb th\u1ea5y trong c\u00e1c qu\u1ea3ng c\u00e1o nh\u00e2n v\u1eadt th\u01b0\u1eddng c\u1ea7m s\u1ea3n ph\u1ea9m b\u00ean tay tr\u00e1i, b\u1edfi theo nghi\u00ean c\u1ee9u, h\u1ea7u h\u1ebft ch\u00fang ta lu\u00f4n t\u1eadp trung s\u1ef1 ch\u00fa \u00fd v\u1ec1 ph\u00eda b\u00ean ph\u1ea3i. Do \u0111\u00f3, khi qu\u1ea3ng c\u00e1o s\u1ea3n ph\u1ea9m, h\u1ecd th\u01b0\u1eddng ph\u1ea3i \u0111\u1ec3 nh\u00e2n v\u1eadt c\u1ea7m tay tr\u00e1i\u2026<\/p>\n

Quy t\u1eafc 3: B\u1ed1 c\u1ee5c<\/strong><\/h2>\n

Kh\u00e1ch h\u00e0ng xem qu\u1ea3ng c\u00e1o b\u1eb1ng m\u1eaft, b\u1edfi v\u1eady m\u00e0 nhi\u1ec1u nghi\u00ean c\u1ee9u \u0111\u00e3 \u0111\u01b0\u1ee3c \u0111\u01b0a ra nh\u1eb1m ph\u1ee5c v\u1ee5 cho vi\u1ec7c qu\u1ea3ng c\u00e1o \u0111\u01b0\u1ee3c t\u1ed1i \u01b0u nh\u1ea5t. C\u00e1ch s\u1eafp x\u1ebfp h\u00ecnh v\u00e0 ch\u1eef c\u0169ng quan tr\u1ecdng kh\u00f4ng k\u00e9m. M\u1ed9t qu\u1ea3ng c\u00e1o chu\u1ea9n m\u1ef1c c\u00f3 h\u00ecnh n\u1eb1m b\u00ean tr\u00e1i v\u00e0 ch\u1eef n\u1eb1m b\u00ean ph\u1ea3i. V\u00ec m\u1eaft t\u1eadp trung v\u1ec1 b\u00ean ph\u1ea3i n\u00ean \u0111\u1eb7t ch\u1eef n\u1eb1m h\u01b0\u1edbng n\u00e0y thu h\u00fat s\u1ef1 quan t\u00e2m c\u1ee7a ng\u01b0\u1eddi \u0111\u1ecdc nhi\u1ec1u h\u01a1n.<\/p>\n

Quy t\u1eafc 4: Font ch\u1eef, g\u00f3c c\u1ea1nh<\/strong><\/h2>\n

C\u00e1c g\u00f3c s\u1eafc nh\u1ecdn g\u1ee3i li\u00ean t\u01b0\u1edfng \u0111\u1ebfn nh\u1eefng v\u1eadt s\u1eafc nh\u1ecdn, lu\u00f4n \u0111\u01b0\u1ee3c t\u00e2m tr\u00ed c\u1ea3nh b\u00e1o nguy hi\u1ec3m n\u00ean s\u1ebd g\u00e2y c\u1ea3m gi\u00e1c kh\u00f4ng tho\u1ea3i m\u00e1i cho ng\u01b0\u1eddi xem. C\u00e1c khung \u1ea3nh c\u00f3 g\u00f3c bo tr\u00f2n th\u00ec thu h\u00fat s\u1ef1 ch\u00fa \u00fd c\u1ee7a ng\u01b0\u1eddi xem nhi\u1ec1u h\u01a1n. B\u1ea1n c\u00f3 th\u1ec3 th\u1ea5y v\u00ed d\u1ee5 qua c\u00e1c m\u00e0n h\u00ecnh \u0111i\u1ec7n t\u1eed, h\u1ea7u h\u1ebft \u0111\u1ec1u c\u00f3 g\u00f3c bo tr\u00f2n. Do v\u1eady, l\u1ef1a ch\u1ecdn\u00a0c\u00e1c lo\u1ea1i font ch\u1eef g\u00f3c tr\u00f2n ho\u1eb7c c\u00f3 n\u00e9t m\u1ec1m m\u1ea1i g\u00e2y ch\u00fa \u00fd t\u1ed1t h\u01a1n.<\/p>\n

Quy t\u1eafc 5: H\u01b0\u1edbng nh\u00ecn \u0111\u00f4i m\u1eaft<\/strong><\/h2>\n

B\u1ea1n c\u00f3 bao gi\u1edd t\u1ef1 h\u1ecfi sao m\u1eaft c\u1ee7a nh\u00e2n v\u1eadt trong c\u00e1c m\u1eabu qu\u1ea3ng c\u00e1o lu\u00f4n m\u1edf to? V\u1eady th\u00ec b\u1ea1n \u0111\u00e3 ch\u00fa \u00fd \u0111\u00fang quy t\u1eafc th\u1ee9 5. Ch\u00fang ta lu\u00f4n b\u1ecb thu h\u00fat b\u1edfi nh\u1eefng \u0111\u00f4i m\u1eaft to, s\u00e2u th\u1eb3m. Hi\u1ec3u r\u00f5 \u0111i\u1ec1u n\u00e0y, c\u00e1c nh\u00e0 thi\u1ebft k\u1ebf lu\u00f4n t\u1eadp trung v\u00e0o \u0111\u00f4i m\u1eaft trong c\u00e1c qu\u1ea3ng c\u00e1o ch\u1ee5p c\u1eadn m\u1eb7t. \u0110i\u1ec1u n\u00e0y th\u1ef1c s\u1ef1 t\u00e1c \u0111\u1ed9ng \u0111\u1ebfn c\u1ea3m x\u00fac c\u1ee7a kh\u00e1ch h\u00e0ng, \u0111\u1eb7c bi\u1ec7t n\u1ebfu qu\u1ea3ng c\u00e1o c\u1ee7a b\u1ea1n l\u00e0 v\u1ec1 m\u1ef9 ph\u1ea9m, trang s\u1ee9c,\u2026<\/p>\n

M\u1ed9t nghi\u00ean c\u1ee9u c\u1ee7a thinkeyetracking.com cho th\u1ea5y r\u1eb1ng: \u0110\u1ec3 m\u1eaft ng\u01b0\u1eddi m\u1eabu nh\u00ecn v\u00e0o s\u1ea3n ph\u1ea9m th\u00ec ng\u01b0\u1eddi xem s\u1ebd ch\u00fa \u00fd v\u00e0o s\u1ea3n ph\u1ea9m h\u01a1n. B\u1ea1n h\u00e3y nh\u00ecn v\u00e0o 2 b\u1ee9c \u1ea3nh b\u00ean d\u01b0\u1edbi s\u1ebd th\u1ea5y r\u00f5 \u0111i\u1ec1u \u0111\u00f3 (v\u1ec7t loang tr\u00ean \u1ea3nh l\u00e0 nh\u1eefng\u00a0\u0111i\u1ec3m m\u00e0 m\u1eaft ng\u01b0\u1eddi th\u1eed nghi\u1ec7m nh\u00ecn v\u00e0o, c\u00e0ng nh\u00ecn nhi\u1ec1u th\u00ec m\u00e0u c\u00e0ng \u0111\u1eadm). Tr\u00e1i ng\u01b0\u1ee3c v\u1edbi c\u00e1c l\u00e0m quen thu\u1ed9c tr\u01b0\u1edbc gi\u1edd l\u00e0 l\u00e0m ng\u01b0\u1eddi m\u1eabu qu\u1ea3ng c\u00e1o nh\u00ecn th\u1eb3ng v\u00e0o m\u1eaft ng\u01b0\u1eddi d\u00f9ng.<\/span><\/p>\n

\"quy-tac-doi-mat\"quy-tac-doi-mat<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

Qu\u1ea3ng c\u00e1o lu\u00f4n c\u1ea7n s\u00e1ng t\u1ea1o, nh\u01b0ng qu\u1ea3ng c\u00e1o lu\u00f4n d\u1ef1a tr\u00ean nh\u1eefng n\u1ec1n t\u1ea3ng nghi\u00ean c\u1ee9u khoa h\u1ecdc, trong \u0111\u00f3 c\u00f3 nh\u1eefng quy t\u1eafc c\u1ea7n \u0111\u01b0\u1ee3c tu\u00e2n theo. Kh\u00f4ng n\u1eafm \u0111\u01b0\u1ee3c nh\u1eefng quy t\u1eafc n\u00e0y, c\u00f3 th\u1ec3 b\u1ea1n s\u1ebd t\u1ed1n r\u1ea5t nhi\u1ec1u ti\u1ec1n cho qu\u1ea3ng c\u00e1o nh\u01b0ng kh\u00f4ng \u0111\u1ea1t \u0111\u01b0\u1ee3c k\u1ebft qu\u1ea3 nh\u01b0 mong […]\n","protected":false},"author":101023,"featured_media":3413,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[5],"tags":[84],"yoast_head":"\n5 quy t\u1eafc qu\u1ea3ng c\u00e1o l\u00e0m t\u0103ng s\u1ee9c h\u00fat - Suno.vn<\/title>\n<meta name=\"description\" content=\"C\u00f3 nh\u1eefng quy t\u1eafc qu\u1ea3ng c\u00e1o c\u1ea7n \u0111\u01b0\u1ee3c tu\u00e2n theo, d\u00f9 qu\u1ea3ng c\u00e1o lu\u00f4n c\u1ea7n s\u00e1ng t\u1ea1o. 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