{"id":2870,"date":"2016-03-14T08:29:49","date_gmt":"2016-03-14T01:29:49","guid":{"rendered":"https:\/\/suno.vn\/blog\/?p=2870"},"modified":"2016-08-04T13:53:58","modified_gmt":"2016-08-04T06:53:58","slug":"bat-gon-khach-hang-tu-cai-nhin-dau-tien","status":"publish","type":"post","link":"https:\/\/suno.vn\/blog\/bat-gon-khach-hang-tu-cai-nhin-dau-tien\/","title":{"rendered":"\u201cB\u1eaft g\u1ecdn\u201d kh\u00e1ch h\u00e0ng t\u1eeb c\u00e1i nh\u00ecn \u0111\u1ea7u ti\u00ean"},"content":{"rendered":"<p>\u201c\u0110a s\u1ed1 ng\u01b0\u1eddi ti\u00eau d\u00f9ng r\u1ea5t coi tr\u1ecdng h\u00ecnh th\u1ee9c, m\u1eabu m\u00e3 s\u1ea3n ph\u1ea9m, bao b\u00ec \u0111\u00f3ng g\u00f3i v\u00e0 \u0111\u00e2y \u0111\u01b0\u1ee3c coi l\u00e0 m\u1ed9t trong nh\u1eefng th\u00e1ch th\u1ee9c l\u1edbn \u0111\u1ed1i v\u1edbi c\u00e1c th\u01b0\u01a1ng hi\u1ec7u\u201d, theo \u00f4ng Brian Richard \u2013 Gi\u00e1m \u0111\u1ed1c c\u00f4ng ty bao b\u00ec to\u00e0n c\u1ea7u MeadWestvaco Corporation (MWV). \u00a0C\u00f4ng ty n\u00e0o c\u0169ng mu\u1ed1n s\u1ea3n ph\u1ea9m m\u00ecnh l\u00f4i cu\u1ed1n kh\u00e1ch h\u00e0ng t\u1eeb c\u00e1i nh\u00ecn \u0111\u1ea7u ti\u00ean.<\/p>\n<p>Cho d\u00f9 b\u1ea1n \u0111ang ho\u1ea1t \u0111\u1ed9ng \u1edf b\u1ea5t k\u1ef3 ng\u00e0nh ngh\u1ec1 n\u00e0o th\u00ec b\u1ea1n c\u0169ng \u0111\u1ec1u ph\u1ea3i th\u1eeba nh\u1eadn r\u1eb1ng l\u00e0m sao \u0111\u1ec3 bao b\u00ec s\u1ea3n ph\u1ea9m c\u1ee7a m\u00ecnh n\u1ed5i b\u1eadt v\u00e0 \u0111\u01b0\u1ee3c kh\u00e1ch h\u00e0ng ghi nh\u1edb lu\u00f4n l\u00e0 v\u1ea5n \u0111\u1ec1 khi\u1ebfn nhi\u1ec1u c\u00e1c \u00f4ng ch\u1ee7 doanh nghi\u1ec7p, nh\u00e0 thi\u1ebft k\u1ebf, nh\u00e0 cung c\u1ea5p s\u1ea3n ph\u1ea9m hay k\u1ec3 c\u1ea3 nh\u00e0 s\u1ea3n xu\u1ea5t \u0111au \u0111\u1ea7u. Bao b\u00ec \u1ea3nh h\u01b0\u1edfng r\u1ea5t nhi\u1ec1u t\u1edbi quy\u1ebft \u0111\u1ecbnh l\u1ef1a ch\u1ecdn v\u00e0 mua c\u1ee7a kh\u00e1ch h\u00e0ng. N\u1ebfu m\u1eabu m\u00e3 bao b\u00ec c\u1ee7a b\u1ea1n b\u1eaft m\u1eaft, ch\u1eafc ch\u1eafn s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n s\u1ebd \u0111\u01b0\u1ee3c \u0111\u1eb7t trong gi\u1ecf h\u00e0ng c\u1ee7a kh\u00e1ch v\u00e0 theo h\u1ecd v\u1ec1 nh\u00e0.<\/p>\n<p style=\"text-align: center;\"><img loading=\"lazy\" class=\"aligncenter wp-image-2871 size-full\" src=\"https:\/\/suno.vn\/blog\/wp-content\/uploads\/2016\/03\/bao-bi-cau-chuyen-tinh-tu-tu-cai-nhin-dau-tien-2.jpg\" alt=\"bao-bi-cau-chuyen-tinh-tu-tu-cai-nhin-dau-tien-2\" width=\"535\" height=\"401\" srcset=\"https:\/\/suno.vn\/blog\/wp-content\/uploads\/2016\/03\/bao-bi-cau-chuyen-tinh-tu-tu-cai-nhin-dau-tien-2.jpg 535w, https:\/\/suno.vn\/blog\/wp-content\/uploads\/2016\/03\/bao-bi-cau-chuyen-tinh-tu-tu-cai-nhin-dau-tien-2-534x400.jpg 534w, https:\/\/suno.vn\/blog\/wp-content\/uploads\/2016\/03\/bao-bi-cau-chuyen-tinh-tu-tu-cai-nhin-dau-tien-2-80x60.jpg 80w\" sizes=\"(max-width: 535px) 100vw, 535px\" \/><\/p>\n<p>Theo nghi\u00ean c\u1ee9u c\u1ee7a MWV, c\u00f3 t\u1edbi 64% ng\u01b0\u1eddi ti\u00eau d\u00f9ng quy\u1ebft \u0111\u1ecbnh mua h\u00e0ng t\u1ea1i \u0111i\u1ec3m b\u00e1n m\u00e0 kh\u00f4ng h\u1ec1 c\u00f3 s\u1ef1 nghi\u00ean c\u1ee9u t\u1eeb tr\u01b0\u1edbc. Cho d\u00f9 ng\u00e0y nay nh\u1eefng ti\u1ec7n \u00edch tr\u00ean smartphone ho\u00e0n to\u00e0n c\u00f3 th\u1ec3 gi\u00fap ng\u01b0\u1eddi d\u00f9ng tra c\u1ee9u th\u00f4ng tin s\u1ea3n ph\u1ea9m ngay t\u1ea1i n\u01a1i mua h\u00e0ng th\u00ec v\u1eabn c\u00f3 74% trong s\u1ed1 h\u1ecd d\u00f9ng \u0111i\u1ec7n tho\u1ea1i \u0111\u1ec3 nghi\u00ean c\u1ee9u s\u1ea3n ph\u1ea9m trong l\u00fac l\u1ef1a ch\u1ecdn mua \u0111\u1ed3.<\/p>\n<p>V\u00ec v\u1eady c\u00f3 th\u1ec3 th\u1ea5y, vi\u1ec7c l\u00e0m sao khi\u1ebfn ng\u01b0\u01a1i ti\u00eau d\u00f9ng c\u00f3 th\u1ec3 \u201cy\u00eau s\u1ea3n ph\u1ea9m t\u1eeb c\u00e1i nh\u00ecn \u0111\u1ea7u ti\u00ean\u201d tr\u1edf th\u00e0nh m\u1ed9t y\u1ebfu t\u1ed1 then ch\u1ed1t quy\u1ebft \u0111\u1ecbnh s\u1ef1 th\u00e0nh c\u00f4ng trong c\u00e1c chi\u1ebfn d\u1ecbch marketing c\u1ee7a c\u00e1c th\u01b0\u01a1ng hi\u1ec7u.<\/p>\n<p>Kh\u00f4ng d\u1eebng l\u1ea1i \u1edf \u0111\u00f3, m\u1eabu m\u00e3 bao b\u00ec c\u00f2n \u0111\u01b0\u1ee3c xem l\u00e0 m\u1ed9t trong nh\u1eefng y\u1ebfu t\u1ed1 quan tr\u1ecdng nh\u1ea5t trong vi\u1ec7c l\u00f4i k\u00e9o kh\u00e1ch h\u00e0ng quay tr\u1edf l\u1ea1i s\u1eed d\u1ee5ng s\u1ea3n ph\u1ea9m, th\u1eadm ch\u00ed n\u00f3 c\u00f2n c\u00f3 hi\u1ec7u \u1ee9ng cao h\u01a1n c\u1ea3 qu\u1ea3ng c\u00e1o TVC, l\u1eddi b\u00ecnh lu\u1eadn c\u1ee7a b\u1ea1n b\u00e8 hay truy\u1ec1n mi\u1ec7ng tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i. \u0110\u01a1n gi\u1ea3n v\u00ec n\u00f3 quy\u1ebft \u0111\u1ecbnh t\u1edbi y\u1ebfu t\u1ed1 c\u1ea3m x\u00fac khi mua h\u00e0ng c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng.<\/p>\n<p>C\u0169ng theo nghi\u00ean c\u1ee9u n\u00e0y, n\u1ebfu t\u1ea1i \u0111i\u1ec3m b\u00e1n m\u00e0u s\u1eafc v\u00e0 h\u00ecnh d\u00e1ng \u1ea3nh h\u01b0\u1edfng m\u1ea1nh t\u1edbi quy\u1ebft \u0111\u1ecbnh l\u1ef1a ch\u1ecdn c\u1ee7a kh\u00e1ch h\u00e0ng th\u00ec y\u1ebfu t\u1ed1 ti\u1ec7n \u00edch, h\u1eefu d\u1ee5ng c\u1ee7a s\u1ea3n ph\u1ea9m s\u1ebd quy\u1ebft \u0111\u1ecbnh s\u1ef1 h\u00e0i l\u00f2ng c\u1ee7a kh\u00e1ch h\u00e0ng sau \u0111\u00f3.<\/p>\n<p style=\"text-align: center;\"><img loading=\"lazy\" class=\"alignnone size-full wp-image-2872\" src=\"https:\/\/suno.vn\/blog\/wp-content\/uploads\/2016\/03\/12654604_1297586853591928_3722003085130194667_n.jpg\" alt=\"12654604_1297586853591928_3722003085130194667_n\" width=\"960\" height=\"960\" srcset=\"https:\/\/suno.vn\/blog\/wp-content\/uploads\/2016\/03\/12654604_1297586853591928_3722003085130194667_n.jpg 960w, https:\/\/suno.vn\/blog\/wp-content\/uploads\/2016\/03\/12654604_1297586853591928_3722003085130194667_n-150x150.jpg 150w, https:\/\/suno.vn\/blog\/wp-content\/uploads\/2016\/03\/12654604_1297586853591928_3722003085130194667_n-300x300.jpg 300w, https:\/\/suno.vn\/blog\/wp-content\/uploads\/2016\/03\/12654604_1297586853591928_3722003085130194667_n-810x810.jpg 810w\" sizes=\"(max-width: 960px) 100vw, 960px\" \/><\/p>\n<p>C\u00e1c t\u00ednh n\u0103ng m\u00e0 ng\u01b0\u1eddi d\u00f9ng y\u00eau c\u1ea7u \u1edf bao b\u00ec g\u1ed3m : t\u00ednh ch\u1eafc ch\u1eafn, kh\u00f4ng d\u1ec5 b\u1ecb r\u00e1ch, h\u1ecfng (\u00fd ki\u1ebfn c\u1ee7a 74% ng\u01b0\u1eddi \u0111\u01b0\u1ee3c kh\u1ea3o s\u00e1t); kh\u1ea3 n\u0103ng b\u1ea3o v\u1ec7 t\u1ed1t s\u1ea3n ph\u1ea9m b\u00ean trong (72%); d\u1ec5 s\u1eed d\u1ee5ng, b\u1ea3o qu\u1ea3n (64%). B\u00ean c\u1ea1nh \u0111\u00f3, ch\u1ea5t li\u1ec7u th\u00e2n thi\u1ec7n v\u1edbi m\u00f4i tr\u01b0\u1eddng, s\u1ee9c kh\u1ecfe, \u0111\u1ea7y \u0111\u1ee7 th\u00f4ng tin, ti\u1ebft ki\u1ec7m di\u1ec7n t\u00edch c\u0169ng l\u00e0 nh\u1eefng y\u1ebfu t\u1ed1 ng\u00e0y c\u00e0ng \u0111\u01b0\u1ee3c nhi\u1ec1u ng\u01b0\u1eddi ti\u00eau d\u00f9ng ch\u00fa tr\u1ecdng.<\/p>\n<p>Ng\u00e0y nay, ng\u01b0\u1eddi d\u00f9ng c\u00f3 xu h\u01b0\u1edbng mua s\u1eafm tr\u1ef1c tuy\u1ebfn nhi\u1ec1u h\u01a1n. V\u1ea5n \u0111\u1ec3 bao b\u00ec l\u1ea1i c\u00e0ng tr\u1edf n\u00ean quan tr\u1ecdng, b\u1edfi trong th\u1ebf gi\u1edbi m\u00e0 kh\u00e1ch h\u00e0ng quy\u1ebft \u0111\u1ecbnh c\u00f3 mua m\u1ed9t s\u1ea3n ph\u1ea9m hay kh\u00f4ng ch\u1ec9 qua th\u1ecb gi\u00e1c v\u00e0 c\u1ea3m nh\u1eadn tr\u1ef1c quan th\u00ec bao b\u00ec tr\u1edf th\u00e0nh m\u1ed9t v\u1ea5n \u0111\u1ec1 m\u1ea5u ch\u1ed1t c\u1ee7a b\u1ea5t c\u1ee9 chi\u1ebfn d\u1ecbch ti\u1ebfp th\u1ecb, b\u00e1n h\u00e0ng n\u00e0o c\u1ee7a doanh nghi\u1ec7p. Nh\u01b0ng vi\u1ec7c thu h\u00fat h\u1ecd m\u1edbi ch\u1ec9 l\u00e0 b\u01b0\u1edbc kh\u1edfi \u0111\u1ea7u cho h\u00e0nh tr\u00ecnh s\u1ea3n ph\u1ea9m. B\u1edfi l\u1ebd khi s\u1ea3n ph\u1ea9m t\u1edbi tay kh\u00e1ch h\u00e0ng, nh\u1eefng y\u1ebfu t\u1ed1 c\u1ea3m nh\u1eadn tr\u1ef1c ti\u1ebfp s\u1ebd quy\u1ebft \u0111\u1ecbnh h\u1ecd c\u00f3 ti\u1ebfp t\u1ee5c s\u1eed d\u1ee5ng s\u1ea3n ph\u1ea9m hay kh\u00f4ng.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u201c\u0110a s\u1ed1 ng\u01b0\u1eddi ti\u00eau d\u00f9ng r\u1ea5t coi tr\u1ecdng h\u00ecnh th\u1ee9c, m\u1eabu m\u00e3 s\u1ea3n ph\u1ea9m, bao b\u00ec \u0111\u00f3ng g\u00f3i v\u00e0 \u0111\u00e2y \u0111\u01b0\u1ee3c coi l\u00e0 m\u1ed9t trong nh\u1eefng th\u00e1ch th\u1ee9c l\u1edbn \u0111\u1ed1i v\u1edbi c\u00e1c th\u01b0\u01a1ng hi\u1ec7u\u201d, theo \u00f4ng Brian Richard \u2013 Gi\u00e1m \u0111\u1ed1c c\u00f4ng ty bao b\u00ec to\u00e0n c\u1ea7u MeadWestvaco Corporation (MWV). \u00a0C\u00f4ng ty n\u00e0o c\u0169ng mu\u1ed1n [&#8230;]\n","protected":false},"author":101023,"featured_media":2871,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1,5],"tags":[102,101,20,103],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.4.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>B\u1eaft g\u1ecdn\u201d kh\u00e1ch h\u00e0ng t\u1eeb c\u00e1i nh\u00ecn \u0111\u1ea7u ti\u00ean - Suno.vn<\/title>\n<meta name=\"description\" content=\"\u0110a s\u1ed1 ng\u01b0\u1eddi ti\u00eau d\u00f9ng r\u1ea5t coi tr\u1ecdng h\u00ecnh th\u1ee9c - ngay t\u1eeb c\u00e1i nh\u00ecn \u0111\u1ea7u ti\u00ean. 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