{"id":205,"date":"2014-12-23T04:50:26","date_gmt":"2014-12-23T04:50:26","guid":{"rendered":"https:\/\/suno.vn\/blog\/?p=205"},"modified":"2017-10-10T14:49:59","modified_gmt":"2017-10-10T07:49:59","slug":"4-yeu-cho-mot-logo-hoan-hao","status":"publish","type":"post","link":"https:\/\/suno.vn\/blog\/4-yeu-cho-mot-logo-hoan-hao\/","title":{"rendered":"4 y\u1ebfu t\u1ed1 cho m\u1ed9t logo ho\u00e0n h\u1ea3o"},"content":{"rendered":"<p>Logo l\u00e0 bi\u1ec3u t\u01b0\u1ee3ng \u0111\u1eb7c tr\u01b0ng cho s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 hay ch\u00ednh c\u1eeda h\u00e0ng ho\u1eb7c c\u00f4ng ty.\u00a0Nguy\u00ean t\u1eafc thi\u1ebft k\u1ebf logo c\u01a1 b\u1ea3n l\u00e0 ph\u1ea3i n\u00e2ng cao kh\u1ea3 n\u0103ng nh\u1eadn bi\u1ebft v\u00e0 g\u1eafn k\u1ebft v\u1edbi kh\u00e1ch h\u00e0ng, th\u1ec3 hi\u1ec7n b\u1ea3n s\u1eafc ri\u00eang v\u00e0 t\u00ednh chuy\u00ean nghi\u1ec7p.<\/p>\n<p>H\u00e3y ngh\u0129 \u0111\u1ebfn bi\u1ec3u t\u01b0\u1ee3ng gh\u00e9p t\u1eeb hai h\u00ecnh cung m\u00e0u v\u00e0ng (gi\u1ed1ng ch\u1eef \u201cM\u201d) c\u1ee7a McDonald\u2019s, ho\u1eb7c m\u1ed9t v\u1ec7t ch\u1ea5m ph\u00e1 \u0111\u01a1n gi\u1ea3n c\u1ee7a Nike. \u0110\u00f3 l\u00e0 hai trong s\u1ed1 nhi\u1ec1u logo \u1ea5n t\u01b0\u1ee3ng v\u00e0 \u0111\u1ec3 l\u1ea1i d\u1ea5u \u1ea5n s\u00e2u \u0111\u1eadm, mang l\u1ea1i hi\u1ec7u qu\u1ea3 truy\u1ec1n th\u00f4ng l\u1edbn cho c\u00e1c th\u01b0\u01a1ng hi\u1ec7u n\u00e0y.<\/p>\n<p><img loading=\"lazy\" class=\"aligncenter size-full wp-image-5157\" src=\"https:\/\/suno.vn\/blog\/wp-content\/uploads\/2014\/12\/nike-lich-su-thiet-ke-logo.jpg\" alt=\"Logo c\u1ee7a nike l\u00e0 m\u1ed9t trong nh\u1eefng logo \u1ea5n t\u01b0\u1ee3ng nh\u1ea5t\" width=\"550\" height=\"403\" srcset=\"https:\/\/suno.vn\/blog\/wp-content\/uploads\/2014\/12\/nike-lich-su-thiet-ke-logo.jpg 550w, https:\/\/suno.vn\/blog\/wp-content\/uploads\/2014\/12\/nike-lich-su-thiet-ke-logo-300x220.jpg 300w\" sizes=\"(max-width: 550px) 100vw, 550px\" \/><\/p>\n<p>H\u00ecnh \u1ea3nh logo c\u1ee7a c\u1eeda h\u00e0ng c\u1ee7a b\u1ea1n c\u00f3 th\u1ec3 mang \u0111\u1ebfn \u1ea5n t\u01b0\u1ee3ng \u0111\u1ea7u ti\u00ean t\u1ed1t \u0111\u1eb9p v\u1edbi ng\u01b0\u1eddi nh\u00ecn, qua \u0111\u00f3 c\u00f3 th\u1ec3 l\u00e0m t\u0103ng s\u1ed1 l\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng.<\/p>\n<p>V\u00ec v\u1eady, \u0111\u1ea7u t\u01b0 h\u1ee3p l\u00fd cho logo l\u00e0 vi\u1ec7c b\u1ea1n n\u00ean l\u00e0m. Sau \u0111\u00e2y l\u00e0 4 nguy\u00ean t\u1eafc thi\u1ebft k\u1ebf logo c\u01a1 b\u1ea3n, h\u1ed7 tr\u1ee3 cho s\u1ef1 th\u00e0nh c\u00f4ng c\u1eeda h\u00e0ng c\u1ee7a b\u1ea1n.<\/p>\n<h3><strong>1. Mang m\u1ed9t \u00a0th\u00f4ng \u0111i\u1ec7p<\/strong><\/h3>\n<p>B\u01b0\u1edbc \u0111\u1ea7u ti\u00ean, b\u1ea1n ph\u1ea3i x\u00e1c \u0111\u1ecbnh th\u00f4ng \u0111i\u1ec7p v\u1ec1 h\u00ecnh \u1ea3nh v\u00e0 s\u1ee9 m\u1ec7nh m\u00e0 b\u1ea1n mu\u1ed1n logo truy\u1ec1n \u0111\u1ea1t \u0111\u1ebfn cho ng\u01b0\u1eddi kh\u00e1c. T\u1ed1t nh\u1ea5t l\u00e0 th\u00f4ng \u0111i\u1ec7p n\u00e0y g\u00f3i g\u1ecdn trong v\u00f2ng m\u1ed9t c\u00e2u. V\u00e0 sau \u0111\u00f3, h\u00e3y b\u00e1m l\u1ea5y c\u00e2u th\u00f4ng \u0111i\u1ec7p n\u00e0y trong su\u1ed1t qu\u00e1 tr\u00ecnh l\u00e0m logo (c\u0169ng nh\u01b0 trong c\u00e1c chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o, truy\u1ec1n th\u00f4ng c\u1ee7a m\u00ecnh).<\/p>\n<p>B\u1ea1n mu\u1ed1n logo truy\u1ec1n \u0111\u1ea1t \u0111i\u1ec1u g\u00ec v\u1ec1 c\u1eeda h\u00e0ng\/c\u00f4ng ty? N\u00f3 mang m\u00e0u s\u1eafc sang tr\u1ecdng, \u0111\u1eb3ng c\u1ea5p hay vui t\u01b0\u01a1i? \u0110i\u1ec1u g\u00ec s\u1ebd l\u00e0m cho n\u00f3 \u0111\u1ed9c \u0111\u00e1o h\u01a1n c\u00e1c \u0111\u1ed1i th\u1ee7 kh\u00e1c? B\u1ea3n ch\u1ea5t c\u1ee7a \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng m\u1ee5c ti\u00eau c\u1ee7a b\u1ea1n l\u00e0 g\u00ec? T\u1ea5t c\u1ea3 nh\u1eefng y\u1ebfu t\u1ed1 n\u00e0y \u0111\u00f3ng vai tr\u00f2 quan tr\u1ecdng trong nguy\u00ean t\u1eafc thi\u1ebft k\u1ebf logo m\u1edbi ho\u1eb7c thi\u1ebft k\u1ebf l\u1ea1i logo.<\/p>\n<h3><strong>2. Logo ph\u1ea3i ti\u1ec7n d\u1ee5ng<\/strong><\/h3>\n<p>M\u1ed9t logo t\u1ed1t ph\u1ea3i tu\u00e2n theo\u00a0nguy\u00ean t\u1eafc thi\u1ebft k\u1ebf logo c\u00f3 th\u1ec3 co gi\u00e3n k\u00edch th\u01b0\u1edbc linh ho\u1ea1t, d\u1ec5 nh\u1edb v\u00e0 d\u1ec5 ph\u00e2n bi\u1ec7t.<\/p>\n<p>M\u1ed9t y\u1ebfu t\u1ed1 n\u1eefa c\u0169ng kh\u00f4ng k\u00e9m ph\u1ea7n quan tr\u1ecdng l\u00e0 logo c\u1ee7a c\u00f4ng ty ph\u1ea3i \u0111\u1ea3m b\u1ea3o hi\u1ec7u qu\u1ea3 h\u00ecnh \u1ea3nh \u1edf c\u1ea3 b\u1ea3n m\u00e0u l\u1eabn b\u1ea3n \u0111en &#8211; tr\u1eafng. \u0110i\u1ec1u n\u00e0y s\u1ebd v\u00f4 c\u00f9ng ti\u1ec7n l\u1ee3i khi g\u1eedi fax, photocopy ho\u1eb7c s\u1eed d\u1ee5ng trong c\u00e1c \u1ea5n ph\u1ea9m truy\u1ec1n th\u00f4ng \u0111en \u2013 tr\u1eafng.<\/p>\n<figure id=\"attachment_5155\" aria-describedby=\"caption-attachment-5155\" style=\"width: 500px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" class=\"size-full wp-image-5155\" src=\"https:\/\/suno.vn\/blog\/wp-content\/uploads\/2014\/12\/Opposited.jpeg\" alt=\"M\u1ed9t m\u1eabu thi\u1ebft k\u1ebf logo c\u1ee7a Mike Erickson: \u0110\u1ed1i l\u1eadp v\u1ec1 m\u1ecdi m\u1eb7t: vui-bu\u1ed3n, nam n\u1eef, tr\u1eafng \u0111en ...\" width=\"500\" height=\"300\" srcset=\"https:\/\/suno.vn\/blog\/wp-content\/uploads\/2014\/12\/Opposited.jpeg 500w, https:\/\/suno.vn\/blog\/wp-content\/uploads\/2014\/12\/Opposited-300x180.jpeg 300w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/><figcaption id=\"caption-attachment-5155\" class=\"wp-caption-text\">M\u1ed9t m\u1eabu thi\u1ebft k\u1ebf logo c\u1ee7a Mike Erickson: \u0110\u1ed1i l\u1eadp v\u1ec1 m\u1ecdi m\u1eb7t: vui-bu\u1ed3n, nam n\u1eef, tr\u1eafng \u0111en &#8230;<\/figcaption><\/figure>\n<h3><strong>3. S\u1ed1 m\u00e0u s\u1eafc s\u1eed d\u1ee5ng<\/strong><\/h3>\n<p>M\u00e0u s\u1eafc gi\u00e1n ti\u1ebfp li\u00ean quan \u0111\u1ebfn m\u1ed9t y\u1ebfu t\u1ed1 r\u1ea5t quan tr\u1ecdng \u0111\u1ed1i v\u1edbi c\u00f4ng ty trong t\u01b0\u01a1ng lai, \u0111\u00f3 l\u00e0 chi ph\u00ed.<\/p>\n<p>B\u1ea1n c\u00f3 th\u1ec3 th\u1ea5y logo bao g\u1ed3m n\u0103m m\u00e0u s\u1eafc c\u1ee7a m\u00ecnh r\u1ea5t \u0111\u1eb9p, r\u1ea5t tuy\u1ec7t v\u1eddi, nh\u01b0ng chi ph\u00ed in \u1ea5n s\u1ebd kh\u00f4ng h\u1ec1 \u201ctuy\u1ec7t v\u1eddi\u201d nh\u01b0 v\u1eady. M\u00e0u s\u1eafc c\u00e0ng nhi\u1ec1u th\u00ec chi ph\u00ed in \u1ea5n c\u00e0ng cao. Logo d\u1ea1ng n\u00e0y c\u0169ng s\u1ebd kh\u00f4ng th\u1ec3 s\u1eed d\u1ee5ng \u0111\u01b0\u1ee3c ho\u1eb7c gi\u1ea3m hi\u1ec7u qu\u1ea3 h\u00ecnh \u1ea3nh tr\u00ean c\u00e1c ph\u01b0\u01a1ng ti\u1ec7n ch\u1ec9 cho ph\u00e9p hi\u1ec3n th\u1ecb m\u1ed9t ho\u1eb7c hai m\u00e0u.<\/p>\n<p>V\u00ec v\u1eady, n\u00ean c\u1ed1 g\u1eafng l\u00e0m ra m\u1ed9t logo ch\u1ee9a kh\u00f4ng qu\u00e1 ba m\u00e0u, tr\u1eeb tr\u01b0\u1eddng h\u1ee3p r\u1ea5t c\u1ea7n thi\u1ebft.<\/p>\n<p>Logo c\u1ee7a c\u00f4ng ty s\u1ebd xu\u1ea5t hi\u1ec7n tr\u00ean nhi\u1ec1u \u1ea5n ph\u1ea9m nh\u01b0 b\u1ea3ng hi\u1ec7u, c\u00e1c m\u1eabu qu\u1ea3ng c\u00e1o, d\u1ee5ng c\u1ee5 v\u0103n ph\u00f2ng ph\u1ea9m, ph\u01b0\u01a1ng ti\u1ec7n giao h\u00e0ng, bao b\u00ec\u2026 Do \u0111\u00f3, h\u00e3y suy ngh\u0129 v\u00e0 nghi\u00ean c\u1ee9u th\u1eadt k\u1ef9 y\u1ebfu t\u1ed1 m\u00e0u s\u1eafc, v\u00e0 \u0111\u1eebng b\u1ecf qua b\u01b0\u1edbc th\u1ec3 hi\u1ec7n logo d\u01b0\u1edbi nhi\u1ec1u phi\u00ean b\u1ea3n m\u00e0u s\u1eafc kh\u00e1c nhau tr\u01b0\u1edbc khi \u0111i \u0111\u1ebfn quy\u1ebft \u0111\u1ecbnh cu\u1ed1i c\u00f9ng.<\/p>\n<table class=\"ar-image-center\" style=\"height: 348px;\" width=\"522\" cellspacing=\"0\" cellpadding=\"0\" align=\"center\">\n<tbody>\n<tr>\n<td><img loading=\"lazy\" class=\"ar-photo\" src=\"https:\/\/suno.vn\/blog\/wp-content\/uploads\/2014\/12\/logo-mcdonald.jpg\" alt=\"Logo hi\u1ec7u qu\u1ea3 gi\u00fap b\u00e1n h\u00e0ng nhi\u1ec1u h\u01a1n\" width=\"400\" height=\"284\" \/><\/td>\n<\/tr>\n<tr>\n<td class=\"ar-image-desc\" style=\"text-align: center;\"><em>M\u00e0u s\u1eafc logo ph\u1ea3i ph\u00f9 h\u1ee3p v\u1edbi nhi\u1ec1u m\u1ea3ng n\u1ec1n kh\u00e1c nhau l\u00e0 nguy\u00ean t\u1eafc thi\u1ebft k\u1ebf logo quan tr\u1ecdng<\/em><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><strong>4. Ng\u01b0\u1eddi thi\u1ebft k\u1ebf ph\u00f9 h\u1ee3p<\/strong><\/p>\n<p>T\u1ef1 m\u00ecnh x\u00fac ti\u1ebfn \u00fd t\u01b0\u1edfng l\u00e0 b\u01b0\u1edbc quan tr\u1ecdng trong vi\u1ec7c t\u1ea1o ra h\u00ecnh \u1ea3nh c\u00f4ng ty, nh\u01b0ng thi\u1ebft k\u1ebf ra logo ch\u1ec9 ho\u00e0n to\u00e0n d\u1ef1a v\u00e0o ch\u00ednh m\u00ecnh l\u1ea1i l\u00e0 m\u1ed9t sai l\u1ea7m, nh\u1ea5t l\u00e0 khi l\u0129nh v\u1ef1c thi\u1ebft k\u1ebf kh\u00f4ng ph\u1ea3i l\u00e0 chuy\u00ean m\u00f4n c\u1ee7a b\u1ea1n.<\/p>\n<p>Chi ph\u00ed cho c\u00e1c c\u00f4ng ty l\u00e0m logo chuy\u00ean nghi\u1ec7p th\u01b0\u1eddng kh\u00e1 \u0111\u1eaft, nh\u01b0ng th\u1eadt ra v\u1eabn c\u00f3 r\u1ea5t nhi\u1ec1u nh\u00e2n vi\u00ean thi\u1ebft k\u1ebf l\u00e0m vi\u1ec7c t\u1ef1 do m\u00e0 b\u1ea1n c\u00f3 th\u1ec3 thu\u00ea v\u1edbi gi\u00e1 th\u1ea5p h\u01a1n nhi\u1ec1u.<\/p>\n<p>Tuy nhi\u00ean, \u0111\u1eebng thu\u00ea b\u1ea5t k\u1ef3 m\u1ed9t nh\u00e2n vi\u00ean thi\u1ebft k\u1ebf n\u00e0o ch\u1ec9 v\u00ec h\u1ecd \u0111\u00f2i gi\u00e1 r\u1ebb. Y\u1ebfu t\u1ed1 c\u1ea7n \u0111\u01b0\u1ee3c \u01b0u ti\u00ean nh\u1ea5t ch\u00ednh l\u00e0 kinh nghi\u1ec7m ho\u1eb7c l\u0129nh v\u1ef1c ho\u1ea1t \u0111\u1ed9ng c\u1ee7a h\u1ecd ph\u1ea3i c\u00f3 li\u00ean quan tr\u1ef1c ti\u1ebfp ho\u1eb7c g\u1ea7n v\u1edbi l\u0129nh v\u1ef1c kinh doanh c\u1ee7a c\u00f4ng ty b\u1ea1n.<\/p>\n<p>Khi xem x\u00e9t kho\u1ea3n \u0111\u1ea7u t\u01b0 cho vi\u1ec7c thi\u1ebft k\u1ebf logo, h\u00e3y ngh\u0129 \u0111\u1ebfn \u0111i\u1ec1u n\u00e0y: th\u01b0\u1eddng th\u00ec logo c\u1ee7a c\u00f4ng ty c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng trong v\u00f2ng m\u01b0\u1eddi n\u0103m, v\u1eady chi ph\u00ed n\u00e0o th\u00ec h\u1ee3p l\u00fd cho h\u00ecnh \u1ea3nh \u0111\u1ea1i di\u1ec7n c\u1ee7a c\u00f4ng ty trong ch\u1eebng \u1ea5y th\u1eddi <em>gian?<\/em><\/p>\n<p><em><a href=\"https:\/\/suno.vn\/?utm_source=blog&amp;utm_content=logo\">Suno.vn<\/a> ch\u00fac c\u00e1c Shop c\u00f3 \u0111\u01b0\u1ee3c m\u1ed9t logo ph\u00f9 h\u1ee3p cho c\u1eeda h\u00e0ng c\u1ee7a m\u00ecnh<\/em><\/p>\n<p>Xem th\u00eam:<\/p>\n<ul>\n<li><a href=\"https:\/\/suno.vn\/blog\/cac-trang-web-giup-tao-logo-online-tot-nhat-hien-nay\/\" target=\"_blank\" rel=\"noopener\">C\u00e1c trang web gi\u00fap t\u1ea1o logo online t\u1ed1t nh\u1ea5t hi\u1ec7n nay<\/a><\/li>\n<li><a href=\"https:\/\/suno.vn\/blog\/de-co-mot-logo-tot-nhat-cho-cua-hang-cua-ban\/\" target=\"_blank\" rel=\"noopener\">\u0110\u1ec3 c\u00f3 m\u1ed9t logo t\u1ed1t nh\u1ea5t cho c\u1eeda h\u00e0ng c\u1ee7a b\u1ea1n<\/a><\/li>\n<li><a href=\"https:\/\/suno.vn\/blog\/tam-quan-trong-logo-trong-kinh-doanh-ban-hang\/\" target=\"_blank\" rel=\"noopener\">T\u1ea7m quan tr\u1ecdng Logo trong kinh doanh b\u00e1n h\u00e0ng<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Logo l\u00e0 bi\u1ec3u t\u01b0\u1ee3ng \u0111\u1eb7c tr\u01b0ng cho s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 hay ch\u00ednh c\u1eeda h\u00e0ng ho\u1eb7c c\u00f4ng ty.\u00a0Nguy\u00ean t\u1eafc thi\u1ebft k\u1ebf logo c\u01a1 b\u1ea3n l\u00e0 ph\u1ea3i n\u00e2ng cao kh\u1ea3 n\u0103ng nh\u1eadn bi\u1ebft v\u00e0 g\u1eafn k\u1ebft v\u1edbi kh\u00e1ch h\u00e0ng, th\u1ec3 hi\u1ec7n b\u1ea3n s\u1eafc ri\u00eang v\u00e0 t\u00ednh chuy\u00ean nghi\u1ec7p. H\u00e3y ngh\u0129 \u0111\u1ebfn bi\u1ec3u t\u01b0\u1ee3ng gh\u00e9p t\u1eeb [&#8230;]\n","protected":false},"author":101023,"featured_media":207,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[5,6],"tags":[433,432],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.4.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>4 Nguy\u00ean t\u1eafc thi\u1ebft k\u1ebf logo c\u01a1 b\u1ea3n khi x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u<\/title>\n<meta name=\"description\" content=\"Logo l\u00e0 bi\u1ec3u t\u01b0\u1ee3ng \u0111\u1eb7c tr\u01b0ng cho s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 ho\u1eb7c ch\u00ednh c\u1eeda c\u1eeda h\u00e0ng, c\u00f4ng ty. N\u00f3 ph\u1ea3i tu\u00e2n theo nh\u1eefng nguy\u00ean t\u1eafc thi\u1ebft k\u1ebf logo c\u01a1 b\u1ea3n\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/suno.vn\/blog\/4-yeu-cho-mot-logo-hoan-hao\/\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"4 Nguy\u00ean t\u1eafc thi\u1ebft k\u1ebf logo c\u01a1 b\u1ea3n khi x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u\" \/>\n<meta property=\"og:description\" content=\"Logo l\u00e0 bi\u1ec3u t\u01b0\u1ee3ng \u0111\u1eb7c tr\u01b0ng cho s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 ho\u1eb7c ch\u00ednh c\u1eeda c\u1eeda h\u00e0ng, c\u00f4ng ty. 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