{"id":116154,"date":"2019-03-21T14:34:09","date_gmt":"2019-03-21T07:34:09","guid":{"rendered":"https:\/\/suno.vn\/blog\/?p=116154"},"modified":"2019-03-21T14:57:21","modified_gmt":"2019-03-21T07:57:21","slug":"facebook-lai-tiep-tuc-thay-doi-chinh-sach-quang-cao-nguoi-ban-hang-sap-kho-khan-hon","status":"publish","type":"post","link":"https:\/\/suno.vn\/blog\/facebook-lai-tiep-tuc-thay-doi-chinh-sach-quang-cao-nguoi-ban-hang-sap-kho-khan-hon\/","title":{"rendered":"Facebook l\u1ea1i ti\u1ebfp t\u1ee5c thay \u0111\u1ed5i ch\u00ednh s\u00e1ch qu\u1ea3ng c\u00e1o, ng\u01b0\u1eddi b\u00e1n h\u00e0ng s\u1eafp kh\u00f3 kh\u0103n h\u01a1n"},"content":{"rendered":"\n<blockquote class=\"wp-block-quote is-style-large\"><p><strong>Facebook cho bi\u1ebft c\u00f4ng ty s\u1ebd ng\u1eebng cho ph\u00e9p c\u00e1c nh\u00e0 qu\u1ea3ng c\u00e1o nh\u1eafm m\u1ee5c ti\u00eau theo \u0111\u1ed9 tu\u1ed5i, gi\u1edbi t\u00ednh v\u00e0 qu\u1ed1c t\u1ecbch, nh\u1eb1m h\u1ea1n ch\u1ebf t\u00ecnh tr\u1ea1ng ph\u00e2n bi\u1ec7t \u0111\u1ed1i x\u1eed.<\/strong><\/p><\/blockquote>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img loading=\"lazy\" width=\"1280\" height=\"720\" src=\"https:\/\/suno.vn\/blog\/wp-content\/uploads\/2019\/03\/facebook-thay-doi-anh-huong-the-nao-toi-ban-nha-quang-cao.jpg\" alt=\"\" class=\"wp-image-116156\" srcset=\"https:\/\/suno.vn\/blog\/wp-content\/uploads\/2019\/03\/facebook-thay-doi-anh-huong-the-nao-toi-ban-nha-quang-cao.jpg 1280w, https:\/\/suno.vn\/blog\/wp-content\/uploads\/2019\/03\/facebook-thay-doi-anh-huong-the-nao-toi-ban-nha-quang-cao-711x400.jpg 711w, https:\/\/suno.vn\/blog\/wp-content\/uploads\/2019\/03\/facebook-thay-doi-anh-huong-the-nao-toi-ban-nha-quang-cao-768x432.jpg 768w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" \/><figcaption><em><strong>C\u00e1c doanh nghi\u1ec7p, nh\u00e0 b\u00e1n l\u1ebb h\u1eb3n s\u1ebd g\u1eb7p nhi\u1ec1u kh\u00f3 kh\u0103n h\u01a1n khi Facebook ch\u00ednh th\u1ee9c thay \u0111\u1ed5i ch\u00ednh s\u00e1ch qu\u1ea3ng c\u00e1o<\/strong><\/em><\/figcaption><\/figure><\/div>\n\n\n\n<p>Trang&nbsp;<em>Technologyreview&nbsp;<\/em>\u0111\u01b0a tin&nbsp;Facebook&nbsp;s\u1ebd th\u1ef1c hi\u1ec7n m\u1ed9t s\u1ed1 thay \u0111\u1ed5i tr\u00ean n\u1ec1n t\u1ea3ng qu\u1ea3ng c\u00e1o tr\u1ea3 ti\u1ec1n c\u1ee7a c\u00f4ng ty v\u00e0o cu\u1ed1i n\u0103m 2019. \u0110\u1ed9ng th\u00e1i tr\u00ean c\u1ee7a m\u1ea1ng x\u00e3 h\u1ed9i l\u1edbn nh\u1ea5t th\u1ebf gi\u1edbi nh\u1eb1m ng\u0103n ch\u1eb7n t\u00ecnh tr\u1ea1ng ph\u00e2n bi\u1ec7t \u0111\u1ed1i x\u1eed trong c\u00e1c qu\u1ea3ng c\u00e1o v\u1ec1 nh\u00e0 \u0111\u1ea5t, vi\u1ec7c l\u00e0m, t\u00edn d\u1ee5ng v\u00e0 m\u1ed9t s\u1ed1 d\u1ecbch v\u1ee5 kh\u00e1c.<\/p>\n\n\n\n<p>Theo \u0111\u00f3 trong t\u01b0\u01a1ng lai, nh\u1eefng qu\u1ea3ng c\u00e1o thu\u1ed9c nh\u00f3m n\u1ed9i dung tr\u00ean s\u1ebd kh\u00f4ng th\u1ec3 ph\u00e2n bi\u1ec7t t\u1eadp kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng d\u1ef1a v\u00e0o c\u00e1c y\u1ebfu t\u1ed1 nh\u01b0 tu\u1ed5i t\u00e1c, gi\u1edbi t\u00ednh hay qu\u1ed1c t\u1ecbch. \u0110\u00e2y l\u00e0 \u0111i\u1ec1u t\u1eeb l\u00e2u \u0111\u00e3 khi\u1ebfn Facebook nh\u1eadn ph\u1ea3i h\u00e0ng lo\u1ea1t ch\u1ec9 tr\u00edch v\u1edbi c\u00e1o bu\u1ed9c ph\u00e2n bi\u1ec7t \u0111\u1ed1i x\u1eed.<\/p>\n\n\n\n<p>&#8220;Ph\u00e2n bi\u1ec7t \u0111\u1ed1i x\u1eed&#8221; \u1edf \u0111\u00e2y c\u00f3 ngh\u0129a, m\u1ed9t qu\u1ea3ng c\u00e1o tuy\u1ec3n d\u1ee5ng ho\u1eb7c m\u1ed9t ng\u00f4i nh\u00e0, m\u1ed9t kho\u1ea3n vay c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c doanh nghi\u1ec7p (ng\u01b0\u1eddi mua qu\u1ea3ng c\u00e1o) kh\u00f4ng ti\u1ebfp c\u1eadn v\u1edbi ph\u1ee5 n\u1eef ho\u1eb7c nh\u1eefng ng\u01b0\u1eddi tr\u00ean 55 tu\u1ed5i. Th\u1eadm ch\u00ed ch\u00fang \u0111\u01b0\u1ee3c \u0111i\u1ec1u ch\u1ec9nh \u0111\u1ec3 kh\u00f4ng hi\u1ec3n th\u1ecb v\u1edbi nh\u1eefng ng\u01b0\u1eddi theo \u0111\u1ea1o h\u1ed3i hay ng\u01b0\u1eddi M\u1ef9 g\u1ed1c Phi, theo&nbsp;<em>Atlantic<\/em>.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img loading=\"lazy\" width=\"660\" height=\"440\" src=\"https:\/\/suno.vn\/blog\/wp-content\/uploads\/2019\/03\/21.jpg\" alt=\"\" class=\"wp-image-116155\" srcset=\"https:\/\/suno.vn\/blog\/wp-content\/uploads\/2019\/03\/21.jpg 660w, https:\/\/suno.vn\/blog\/wp-content\/uploads\/2019\/03\/21-600x400.jpg 600w, https:\/\/suno.vn\/blog\/wp-content\/uploads\/2019\/03\/21-90x60.jpg 90w\" sizes=\"(max-width: 660px) 100vw, 660px\" \/><\/figure><\/div>\n\n\n\n<p>Facebook cho bi\u1ebft c\u00f4ng ty s\u1ebd t\u1ea1o ra m\u1ed9t h\u1ec7 th\u1ed1ng gi\u00e1m s\u00e1t t\u1ef1 \u0111\u1ed9ng ch\u1eb7n nh\u1eefng qu\u1ea3ng c\u00e1o kh\u00f4ng tu\u00e2n th\u1ee7 theo quy \u0111\u1ecbnh n\u00e0y. Nh\u1eefng \u0111i\u1ec1u kho\u1ea3n tr\u00ean c\u0169ng s\u1ebd \u0111\u01b0\u1ee3c \u00e1p d\u1ee5ng v\u1edbi n\u1ec1n t\u1ea3ng Instagram, m\u1ea1ng x\u00e3 h\u1ed9i h\u00ecnh \u1ea3nh thu\u1ed9c qu\u1ea3n l\u00fd c\u1ee7a Facebook.<\/p>\n\n\n\n<p>Theo&nbsp;<em>Technologyreview<\/em>, \u0111i\u1ec1u kho\u1ea3n m\u1edbi c\u1ee7a Facebook s\u1ebd g\u00e2y ra kh\u00f4ng \u00edt kh\u00f3 kh\u0103n cho c\u00e1c nh\u00e0 qu\u1ea3ng c\u00e1o. C\u00e1c chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o s\u1ebd kh\u00f4ng c\u00f2n h\u01b0\u1edbng \u0111\u1ed1i t\u01b0\u1ee3ng theo \u0111\u1ed9 tu\u1ed5i, gi\u1edbi t\u00ednh, qu\u1ed1c t\u1ecbch&#8230; b\u1eaft bu\u1ed9c c\u00e1c nh\u00e0 l\u00e0m qu\u1ea3ng c\u00e1o ph\u1ea3i t\u1ed1n ch\u1ea5t x\u00e1m nhi\u1ec1u h\u01a1n, th\u1eadm ch\u00ed b\u1ecf ti\u1ec1n nhi\u1ec1u h\u01a1n \u0111\u1ec3 ti\u1ebfp c\u1eadn \u0111\u1ebfn kh\u00e1ch h\u00e0ng ti\u1ec1m n\u0103ng.<\/p>\n\n\n\n<p>Theo Li\u00ean \u0111o\u00e0n T\u1ef1 do D\u00e2n s\u1ef1 M\u1ef9 (ACLU), \u0111\u1ed9ng th\u00e1i n\u00e0y c\u1ee7a Facebook s\u1ebd gi\u00fap mang l\u1ea1i nh\u1eefng thay \u0111\u1ed5i l\u1edbn \u0111\u1ed1i v\u1edbi n\u1ec1n t\u1ea3ng qu\u1ea3ng c\u00e1o c\u1ee7a c\u00f4ng ty. Tuy nhi\u00ean, c\u00e1c t\u1ed5 ch\u1ee9c s\u1ebd ti\u1ebfp t\u1ee5c theo d\u00f5i m\u1ea1ng x\u00e3 h\u1ed9i n\u00e0y trong th\u1eddi gian t\u1edbi \u0111\u1ec3 gi\u00e1m s\u00e1t vi\u1ec7c tu\u00e2n th\u1ee7 theo tuy\u00ean b\u1ed1 c\u1ee7a h\u1ecd.<\/p>\n\n\n\n<p style=\"text-align:right\"><em><strong>Ngu\u1ed3n: Zing News  <\/strong><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Facebook cho bi\u1ebft c\u00f4ng ty s\u1ebd ng\u1eebng cho ph\u00e9p c\u00e1c nh\u00e0 qu\u1ea3ng c\u00e1o nh\u1eafm m\u1ee5c ti\u00eau theo \u0111\u1ed9 tu\u1ed5i, gi\u1edbi t\u00ednh v\u00e0 qu\u1ed1c t\u1ecbch, nh\u1eb1m h\u1ea1n ch\u1ebf t\u00ecnh tr\u1ea1ng ph\u00e2n bi\u1ec7t \u0111\u1ed1i x\u1eed.<\/p>\n","protected":false},"author":101019,"featured_media":116155,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[5,65],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.4.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Facebook l\u1ea1i ti\u1ebfp t\u1ee5c thay \u0111\u1ed5i ch\u00ednh s\u00e1ch qu\u1ea3ng c\u00e1o, ng\u01b0\u1eddi b\u00e1n h\u00e0ng s\u1eafp kh\u00f3 kh\u0103n h\u01a1n - 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