{"id":113089,"date":"2018-06-20T11:16:43","date_gmt":"2018-06-20T04:16:43","guid":{"rendered":"https:\/\/suno.vn\/blog\/?p=113089"},"modified":"2018-06-22T08:41:52","modified_gmt":"2018-06-22T01:41:52","slug":"lam-the-nao-de-tinh-gia-san-pham-tu-san-xuat","status":"publish","type":"post","link":"https:\/\/suno.vn\/blog\/lam-the-nao-de-tinh-gia-san-pham-tu-san-xuat\/","title":{"rendered":"L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 t\u00ednh gi\u00e1 s\u1ea3n ph\u1ea9m t\u1ef1 s\u1ea3n xu\u1ea5t?"},"content":{"rendered":"

\u0110\u1ecbnh gi\u00e1 s\u1ea3n ph\u1ea9m qu\u00e1 cao, kh\u00e1ch h\u00e0ng kh\u00f4ng mua s\u1ea3n ph\u1ea9m. \u0110\u1ecbnh gi\u00e1 qu\u00e1 th\u1ea5p, l\u1ee3i nhu\u1eadn thu v\u1ec1 kh\u00f4ng \u0111\u1ee7. V\u1eady \u0111\u00e2u l\u00e0 c\u00e1ch t\u00ednh gi\u00e1 s\u1ea3n ph\u1ea9m t\u1ed1i \u01b0u nh\u1ea5t?<\/strong><\/em><\/p>\n

<\/p>\n

\"L\u00e0m
C\u00e1ch t\u00ednh gi\u00e1 s\u1ea3n ph\u1ea9m t\u1ef1 s\u1ea3n xu\u1ea5t<\/figcaption><\/figure>\n

Trong b\u00e0i vi\u1ebft h\u00f4m nay, Ph\u1ea7n m\u1ec1m qu\u1ea3n l\u00fd b\u00e1n h\u00e0ng SUNO.vn<\/a> s\u1ebd g\u1eedi \u0111\u1ebfn b\u1ea1n \u0111\u1ecdc nh\u1eefng b\u01b0\u1edbc c\u01a1 b\u1ea3n nh\u1ea5t \u0111\u1ec3 t\u00ednh gi\u00e1 s\u1ea3n ph\u1ea9m t\u1ef1 s\u1ea3n xu\u1ea5t.<\/p>\n

Hi\u1ec3u r\u00f5 th\u1ecb tr\u01b0\u1eddng tr\u01b0\u1edbc khi t\u00ednh gi\u00e1 s\u1ea3n ph\u1ea9m<\/h2>\n

Kh\u1ea3o s\u00e1t th\u1ecb tr\u01b0\u1eddng, t\u00ecm hi\u1ec3u xem li\u1ec7u kh\u00e1ch h\u00e0ng c\u00f3 th\u1ec3 tr\u1ea3 bao nhi\u00eau cho s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n? S\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n l\u00e0 \u0111\u1ed9c nh\u1ea5t hay \u0111\u00e3 c\u00f3 ng\u01b0\u1eddi kinh doanh? N\u1ebfu \u0111\u00e3 c\u00f3, ki\u1ec3m tra xem \u0111\u1ed1i th\u1ee7 \u0111ang b\u00e1n v\u1edbi gi\u00e1 th\u1ebf n\u00e0o? B\u1ea1n s\u1ebd \u0111\u1ecbnh gi\u00e1 ngang t\u1ea7m v\u1edbi \u0111\u1ed1i th\u1ee7 hay c\u1ea1nh tranh h\u01a1n?<\/p>\n

Vi\u1ec7c t\u00ednh gi\u00e1 s\u1ea3n ph\u1ea9m kh\u00f4ng n\u00ean th\u1ef1c hi\u1ec7n m\u1ed9t c\u00e1ch s\u01a1 s\u00e0i. B\u1ea1n c\u1ea7n ph\u1ea3i \u0111\u1ea3m b\u1ea3o r\u1eb1ng t\u1ea5t c\u1ea3 c\u00e1c chi ph\u00ed tr\u1ef1c ti\u1ebfp l\u1eabn gi\u00e1n ti\u1ebfp \u0111\u1ec1u \u0111\u01b0\u1ee3c xem x\u00e9t trong qu\u00e1 tr\u00ecnh t\u00ednh gi\u00e1 s\u1ea3n ph\u1ea9m.<\/p>\n

Ch\u1ecdn ph\u01b0\u01a1ng ph\u00e1p \u0111\u1ecbnh gi\u00e1 t\u1ed1i \u01b0u<\/h2>\n

T\u00f9y v\u00e0o ng\u00e0nh h\u00e0ng, m\u1eb7t h\u00e0ng b\u1ea1n c\u1ea7n ch\u1ecdn ra m\u1ed9t ph\u01b0\u01a1ng ph\u00e1p \u0111\u1ecbnh gi\u00e1 t\u1ed1i \u01b0u nh\u1ea5t \u0111\u1ec3 t\u00ednh gi\u00e1 s\u1ea3n ph\u1ea9m.<\/p>\n

C\u00f3 3 nh\u00f3m ph\u01b0\u01a1ng ph\u00e1p \u0111\u1ecbnh gi\u00e1 ph\u1ed5 bi\u1ebfn v\u1eabn th\u01b0\u1eddng \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng khi t\u00ednh gi\u00e1 s\u1ea3n ph\u1ea9m:<\/p>\n

1. \u0110\u1ecbnh gi\u00e1 d\u1ef1a tr\u00ean chi ph\u00ed s\u1ea3n xu\u1ea5t<\/h3>\n

D\u1ef1a v\u00e0o kho\u1ea3n chi ph\u00ed \u0111\u1ec3 t\u1ea1o ra m\u1ed9t s\u1ea3n ph\u1ea9m. Ta c\u00f3 2 ph\u01b0\u01a1ng ph\u00e1p \u0111\u1ecbnh gi\u00e1:<\/p>\n

Ph\u01b0\u01a1ng ph\u00e1p c\u1ed9ng chi ph\u00ed:<\/strong><\/p>\n

Gi\u00e1 s\u1ea3n ph\u1ea9m = Chi ph\u00ed s\u1ea3n xu\u1ea5t 1 \u0111\u01a1n v\u1ecb s\u1ea3n ph\u1ea9m + L\u1ee3i nhu\u1eadn mong mu\u1ed1n tr\u00ean m\u1ed7i s\u1ea3n ph\u1ea9m<\/em><\/p>\n

Ph\u01b0\u01a1ng ph\u00e1p \u0111i\u1ec3m h\u00f2a v\u1ed1n:<\/strong><\/p>\n

Gi\u00e1 s\u1ea3n ph\u1ea9m = (Chi ph\u00ed c\u1ed1 \u0111\u1ecbnh\/ \u0110i\u1ec3m h\u00f2a v\u1ed1n) + Chi ph\u00ed kh\u1ea3 bi\u1ebfn v\u1edbi 1 \u0111\u01a1n v\u1ecb s\u1ea3n ph\u1ea9m<\/em><\/p>\n

2. \u0110\u1ecbnh gi\u00e1 d\u1ef1a tr\u00ean gi\u00e1 tr\u1ecb s\u1ea3n ph\u1ea9m<\/h3>\n

V\u1edbi ph\u01b0\u01a1ng ph\u00e1p n\u00e0y, nh\u00e0 s\u1ea3n xu\u1ea5t s\u1ebd d\u1ef1a v\u00e0o c\u00e1c y\u1ebfu t\u1ed1 t\u1ea1o n\u00ean gi\u00e1 tr\u1ecb s\u1ea3n ph\u1ea9m \u0111\u1ec3 \u0111\u1ecbnh gi\u00e1. Nh\u1eefng y\u1ebfu t\u1ed1 \u0111\u00f3 c\u00f3 th\u1ec3 l\u00e0:<\/p>\n

    \n
  • T\u00ednh n\u0103ng s\u1ea3n ph\u1ea9m<\/li>\n
  • Ch\u1ea5t l\u01b0\u1ee3ng s\u1ea3n ph\u1ea9m<\/li>\n
  • Thi\u1ebft k\u1ebf<\/li>\n
  • \u0110\u1ed9 khan hi\u1ebfm<\/li>\n
  • S\u1ef1 kh\u00e1c bi\u1ec7t<\/li>\n
  • D\u1ecbch v\u1ee5, ch\u00ednh s\u00e1ch \u0111i k\u00e8m<\/li>\n
  • Quan \u0111i\u1ec3m c\u1ee7a kh\u00e1ch h\u00e0ng<\/li>\n
  • …<\/li>\n<\/ul>\n

    3. \u0110\u1ecbnh gi\u00e1 d\u1ef1a tr\u00ean s\u1ef1 c\u1ea1nh tranh<\/h3>\n

    V\u1edbi ph\u01b0\u01a1ng ph\u00e1p \u0111\u1ecbnh gi\u00e1 n\u00e0y, doanh nghi\u1ec7p s\u1ebd d\u1ef1a v\u00e0o gi\u00e1 c\u1ee7a \u0111\u1ed1i th\u1ee7 sau \u0111\u00f3 \u0111\u1ecbnh gi\u00e1 cao h\u01a1n, th\u1ea5p h\u01a1n ho\u1eb7c b\u1eb1ng t\u00f9y theo t\u00ecnh h\u00ecnh th\u1ecb tr\u01b0\u1eddng v\u00e0 doanh nghi\u1ec7p.<\/p>\n

    Xem x\u00e9t c\u00e1c y\u1ebfu t\u1ed1 kh\u00e1c<\/h2>\n

    C\u00e1c kho\u1ea3n thu\u1ebf s\u1ebd \u1ea3nh h\u01b0\u1edfng th\u1ebf n\u00e0o \u0111\u1ebfn gi\u00e1 s\u1ea3n ph\u1ea9m? Li\u1ec7u b\u1ea1n c\u00f3 th\u1ec3 gi\u1ea3m bi\u00ean l\u1ee3i nhu\u1eadn tr\u00ean s\u1ea3n ph\u1ea9m A v\u00e0 t\u0103ng bi\u00ean l\u1ee3i nhu\u1eadn tr\u00ean s\u1ea3n ph\u1ea9m B \u0111\u1ec3 b\u00f9 l\u1ea1i?<\/p>\n

    Ngo\u00e0i ra b\u1ea1n c\u0169ng n\u00ean xem x\u00e9t m\u1ee9c gi\u00e1 ph\u00f9 h\u1ee3p cho t\u1eebng chi nh\u00e1nh, t\u1eebng th\u1ecb tr\u01b0\u1eddng ho\u1eb7c t\u1eebng k\u00eanh b\u00e1n h\u00e0ng kh\u00e1c nhau.<\/p>\n

    Gi\u1eef m\u1ee9c gi\u00e1 t\u1ed1i \u01b0u<\/h2>\n

    Th\u1ecb tr\u01b0\u1eddng, \u0111\u1ed1i th\u1ee7, kh\u00e1ch h\u00e0ng s\u1ebd th\u01b0\u1eddng xuy\u00ean thay \u0111\u1ed5i, th\u1eadm ch\u00ed l\u00e0 thay \u0111\u1ed5i r\u1ea5t nhanh. B\u1edfi v\u1eady c\u00e1c doanh nghi\u1ec7p s\u1ea3n xu\u1ea5t kh\u00f4ng th\u1ec3 gi\u1eef nguy\u00ean m\u1ed9t m\u1ee9c gi\u00e1 trong su\u1ed1t qu\u00e1 tr\u00ecnh kinh doanh. T\u00f9y v\u00e0o t\u00ecnh h\u00ecnh th\u1ecb tr\u01b0\u1eddng, kh\u00e1ch h\u00e0ng, ch\u00fang ta ph\u1ea3i lu\u00f4n thay \u0111\u1ed5i, c\u1eadp nh\u1eadt gi\u00e1 gi\u1eef \u0111\u01b0\u1ee3c m\u1ee9c gi\u00e1 t\u1ed1i \u01b0u nh\u1ea5t.<\/p>\n","protected":false},"excerpt":{"rendered":"

    \u0110\u1ecbnh gi\u00e1 s\u1ea3n ph\u1ea9m qu\u00e1 cao, kh\u00e1ch h\u00e0ng kh\u00f4ng mua s\u1ea3n ph\u1ea9m. \u0110\u1ecbnh gi\u00e1 qu\u00e1 th\u1ea5p, l\u1ee3i nhu\u1eadn thu v\u1ec1 kh\u00f4ng \u0111\u1ee7. V\u1eady \u0111\u00e2u l\u00e0 c\u00e1ch t\u00ednh gi\u00e1 s\u1ea3n ph\u1ea9m t\u1ed1i \u01b0u nh\u1ea5t?<\/p>\n","protected":false},"author":101014,"featured_media":113093,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[1359,741,1360],"yoast_head":"\nL\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 t\u00ednh gi\u00e1 s\u1ea3n ph\u1ea9m t\u1ef1 s\u1ea3n xu\u1ea5t?<\/title>\n<meta name=\"description\" content=\"\u0110\u1ecbnh gi\u00e1 s\u1ea3n ph\u1ea9m qu\u00e1 cao, kh\u00e1ch h\u00e0ng kh\u00f4ng mua s\u1ea3n ph\u1ea9m. \u0110\u1ecbnh gi\u00e1 qu\u00e1 th\u1ea5p, l\u1ee3i nhu\u1eadn thu v\u1ec1 kh\u00f4ng \u0111\u1ee7. V\u1eady \u0111\u00e2u l\u00e0 c\u00e1ch t\u00ednh gi\u00e1 s\u1ea3n ph\u1ea9m t\u1ed1i \u01b0u nh\u1ea5t?\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/suno.vn\/blog\/lam-the-nao-de-tinh-gia-san-pham-tu-san-xuat\/\" \/>\n<meta property=\"og:locale\" content=\"vi_VN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 t\u00ednh gi\u00e1 s\u1ea3n ph\u1ea9m t\u1ef1 s\u1ea3n xu\u1ea5t?\" \/>\n<meta property=\"og:description\" content=\"\u0110\u1ecbnh gi\u00e1 s\u1ea3n ph\u1ea9m qu\u00e1 cao, kh\u00e1ch h\u00e0ng kh\u00f4ng mua s\u1ea3n ph\u1ea9m. \u0110\u1ecbnh gi\u00e1 qu\u00e1 th\u1ea5p, l\u1ee3i nhu\u1eadn thu v\u1ec1 kh\u00f4ng \u0111\u1ee7. V\u1eady \u0111\u00e2u l\u00e0 c\u00e1ch t\u00ednh gi\u00e1 s\u1ea3n ph\u1ea9m t\u1ed1i \u01b0u nh\u1ea5t?\" \/>\n<meta property=\"og:url\" content=\"https:\/\/suno.vn\/blog\/lam-the-nao-de-tinh-gia-san-pham-tu-san-xuat\/\" \/>\n<meta property=\"og:site_name\" content=\"SUNO.vn Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/facebook.com\/suno.vn\" \/>\n<meta property=\"article:published_time\" content=\"2018-06-20T04:16:43+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2018-06-22T01:41:52+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/suno.vn\/blog\/wp-content\/uploads\/2018\/06\/cach-tinh-gia-san-pham-tu-san-xuat.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"740\" \/>\n\t<meta property=\"og:image:height\" content=\"492\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:label1\" content=\"\u0110\u01b0\u1ee3c vi\u1ebft b\u1edfi\" \/>\n\t<meta name=\"twitter:data1\" content=\"Nguy\u1ec5n Long\" \/>\n\t<meta name=\"twitter:label2\" content=\"\u01af\u1edbc t\u00ednh th\u1eddi gian \u0111\u1ecdc\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 ph\u00fat\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/suno.vn\/blog\/#website\",\"url\":\"https:\/\/suno.vn\/blog\/\",\"name\":\"SUNO.vn\",\"description\":\"C\u00e1c kinh nghi\u1ec7m v\u1ec1 m\u1edf, kinh doanh, qu\u1ea3n l\u00fd c\u1eeda h\u00e0ng b\u00e1n l\u1ebb.\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/suno.vn\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"vi\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/suno.vn\/blog\/lam-the-nao-de-tinh-gia-san-pham-tu-san-xuat\/#primaryimage\",\"inLanguage\":\"vi\",\"url\":\"https:\/\/suno.vn\/blog\/wp-content\/uploads\/2018\/06\/cach-tinh-gia-san-pham-tu-san-xuat.jpg\",\"contentUrl\":\"https:\/\/suno.vn\/blog\/wp-content\/uploads\/2018\/06\/cach-tinh-gia-san-pham-tu-san-xuat.jpg\",\"width\":740,\"height\":492,\"caption\":\"L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 t\u00ednh gi\u00e1 s\u1ea3n ph\u1ea9m t\u1ef1 s\u1ea3n xu\u1ea5t\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/suno.vn\/blog\/lam-the-nao-de-tinh-gia-san-pham-tu-san-xuat\/#webpage\",\"url\":\"https:\/\/suno.vn\/blog\/lam-the-nao-de-tinh-gia-san-pham-tu-san-xuat\/\",\"name\":\"L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 t\u00ednh gi\u00e1 s\u1ea3n ph\u1ea9m t\u1ef1 s\u1ea3n xu\u1ea5t?\",\"isPartOf\":{\"@id\":\"https:\/\/suno.vn\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/suno.vn\/blog\/lam-the-nao-de-tinh-gia-san-pham-tu-san-xuat\/#primaryimage\"},\"datePublished\":\"2018-06-20T04:16:43+00:00\",\"dateModified\":\"2018-06-22T01:41:52+00:00\",\"author\":{\"@id\":\"https:\/\/suno.vn\/blog\/#\/schema\/person\/b27f31339d70f0769d0bab336e6598b3\"},\"description\":\"\u0110\u1ecbnh gi\u00e1 s\u1ea3n ph\u1ea9m qu\u00e1 cao, kh\u00e1ch h\u00e0ng kh\u00f4ng mua s\u1ea3n ph\u1ea9m. \u0110\u1ecbnh gi\u00e1 qu\u00e1 th\u1ea5p, l\u1ee3i nhu\u1eadn thu v\u1ec1 kh\u00f4ng \u0111\u1ee7. 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