{"id":111834,"date":"2018-02-27T15:01:44","date_gmt":"2018-02-27T08:01:44","guid":{"rendered":"https:\/\/suno.vn\/blog\/?p=111834"},"modified":"2018-02-27T15:06:30","modified_gmt":"2018-02-27T08:06:30","slug":"3-chien-luoc-tiep-thi-ban-le-thu-hut-khach-hang-moi","status":"publish","type":"post","link":"https:\/\/suno.vn\/blog\/3-chien-luoc-tiep-thi-ban-le-thu-hut-khach-hang-moi\/","title":{"rendered":"3 chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb b\u00e1n l\u1ebb thu h\u00fat kh\u00e1ch h\u00e0ng m\u1edbi"},"content":{"rendered":"

Cho d\u00f9 c\u1eeda h\u00e0ng b\u1ea1n \u0111\u00e3 \u0111i v\u00e0o ho\u1ea1t \u0111\u1ed9ng v\u00e0 duy tr\u00ec \u0111\u01b0\u1ee3c tr\u1ea1ng th\u00e1i \u1ed5n \u0111\u1ecbnh, th\u00ec vi\u1ec7c t\u00ecm ki\u1ebfm v\u00e0 \u0111\u01b0a ra nh\u1eefng chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb thu h\u00fat th\u00eam kh\u00e1ch h\u00e0ng m\u1edbi v\u1eabn lu\u00f4n c\u1ea7n \u0111\u01b0\u1ee3c c\u00e2n nh\u1eafc.<\/em><\/p>\n

Trong b\u00e0i vi\u1ebft n\u00e0y, SUNO<\/strong><\/a> s\u1ebd \u0111\u01b0a ra m\u1ed9t s\u1ed1 chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb kh\u1ea3 thi cho c\u00e1c nh\u00e0 b\u00e1n l\u1ebb gi\u00fap b\u1ea1n ph\u00e1t tri\u1ec3n v\u00e0 m\u1edf r\u1ed9ng kinh doanh.<\/em><\/p>\n

\"3<\/p>\n

1. B\u1eaft \u0111\u1ea7u v\u1edbi nh\u1eefng th\u1ee9 c\u00f3 s\u1eb5n<\/h2>\n

Tr\u01b0\u1edbc khi mu\u1ed1n \u0111\u01b0a ra nh\u1eefng \u00fd t\u01b0\u1edfng, chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb m\u1edbi h\u00e3y b\u1eaft \u0111\u1ea7u t\u1eadn d\u1ee5ng nh\u1eefng th\u1ee9 c\u00f3 s\u1eb5n t\u1ea1i c\u1eeda h\u00e0ng c\u1ee7a m\u00ecnh.<\/p>\n

– S\u1ea3n ph\u1ea9m<\/strong><\/p>\n

C\u00e1ch t\u1ed1t nh\u1ea5t \u0111\u1ec3 thu h\u00fat v\u00e0 chuy\u1ec3n \u0111\u1ed5i kh\u00e1ch h\u00e0ng l\u00e0 l\u00e0m h\u1ecd h\u00e0i l\u00f2ng v\u1edbi s\u1ea3n ph\u1ea9m tuy\u1ec7t v\u1eddi c\u1ee7a b\u1ea1n.<\/p>\n

Do \u0111\u00f3, vi\u1ec7c d\u00e0nh th\u1eddi gian \u0111\u1ec3 nghi\u00ean c\u1ee9u, \u0111\u00e1nh gi\u00e1 nhu c\u1ea7u ng\u01b0\u1eddi d\u00f9ng, sau \u0111\u00f3 \u0111\u01b0a ra nh\u1eefng chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb ph\u00f9 h\u1ee3p l\u00e0m n\u1ed5i b\u1eadt h\u00e0ng h\u00f3a c\u1ee7a b\u1ea1n.<\/p>\n

– M\u1eb7t ti\u1ec1n c\u1ee7a c\u1eeda h\u00e0ng<\/strong><\/p>\n

\u0110\u00e2y l\u00e0 n\u01a1i cung c\u1ea5p cho b\u1ea1n c\u01a1 h\u1ed9i t\u1ed1t \u0111\u1ec3 thu h\u00fat th\u00eam nhi\u1ec1u kh\u00e1ch h\u00e0ng m\u1edbi, v\u00ec v\u1eady h\u00e3y ch\u00fa \u00fd khai th\u00e1c t\u1ed1i \u0111a l\u1ee3i th\u1ebf n\u00e0y.<\/p>\n

B\u1ea1n c\u00f3 th\u1ec3 thi\u1ebft k\u1ebf nh\u1eefng banner gi\u1edbi thi\u1ec7u v\u1ec1 s\u1ea3n ph\u1ea9m m\u1edbi, ch\u01b0\u01a1ng tr\u00ecnh khuy\u1ebfn m\u00e3i, \u01b0u \u0111\u00e3i cho kh\u00e1ch h\u00e0ng v\u00e0 treo ch\u00fang \u1edf c\u1eeda s\u1ed5, c\u1eeda ra v\u00e0o c\u1ee7a c\u1eeda h\u00e0ng ho\u1eb7c l\u00e0 \u0111\u1eb7t ch\u00fang \u1edf n\u01a1i kh\u00e1ch h\u00e0ng d\u1ec5 d\u00e0ng nh\u00ecn th\u1ea5y nh\u1ea5t.<\/p>\n

M\u1ed9t l\u01b0u \u00fd l\u00e0 m\u1ed7i c\u1eeda h\u00e0ng b\u00e1n l\u1ebb s\u1ebd c\u00f3 nh\u1eefng thu\u1ed9c t\u00ednh kh\u00e1c nhau, \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng kh\u00e1c nhau, do \u0111\u00f3 \u0111\u1ec3 nh\u1eefng thi\u1ebft k\u1ebf n\u00e0y ph\u00e1t huy h\u1ebft “c\u00f4ng d\u1ee5ng” c\u1ee7a n\u00f3, b\u1ea1n c\u1ea7n ph\u1ea3i x\u00e1c \u0111\u1ecbnh \u0111\u01b0\u1ee3c kh\u00e1ch h\u00e0ng m\u00e0 m\u00ecnh h\u01b0\u1edbng \u0111\u1ebfn, \u0111\u1ec3 l\u1ef1a ch\u1ecdn nh\u1eefng thi\u1ebft k\u1ebf, m\u00e0u s\u1eafc ph\u00f9 h\u1ee3p nh\u1ea5t.<\/p>\n

Ngo\u00e0i ra h\u00e3y c\u1ed1 g\u1eafng gi\u1eef kh\u00f4ng gian l\u1ec1 \u0111\u01b0\u1eddng c\u1ee7a c\u1eeda h\u00e0ng s\u1ea1ch s\u1ebd g\u1ecdn g\u00e0ng, \u0111\u1ec3 g\u00f3p ph\u1ea7n l\u00e0m n\u1ed5i b\u1eadt nh\u1eefng thi\u1ebft k\u1ebf c\u1ee7a b\u1ea1n.<\/p>\n

\"T\u1eadn<\/p>\n

– Nh\u00e2n vi\u00ean c\u1eeda h\u00e0ng<\/strong><\/p>\n

B\u1ea1n c\u00f3 bi\u1ebft r\u1eb1ng th\u01b0\u01a1ng hi\u1ec7u Starbucks d\u00e0nh nhi\u1ec1u ti\u1ec1n h\u01a1n v\u00e0o vi\u1ec7c ch\u0103m lo l\u1ee3i \u00edch s\u1ee9c kh\u1ecfe cho nh\u00e2n vi\u00ean c\u1ee7a h\u1ecd h\u01a1n l\u00e0 c\u00e0 ph\u00ea kh\u00f4ng?<\/p>\n

Starbucks th\u1eeba nh\u1eadn r\u1eb1ng, nh\u00e2n vi\u00ean h\u1ea1nh ph\u00fac v\u00e0 kh\u1ecfe m\u1ea1nh s\u1ebd l\u00e0m vi\u1ec7c t\u1ed1t h\u01a1n, tinh th\u1ea7n v\u00e0 n\u0103ng su\u1ea5t l\u00e0m vi\u1ec7c cao h\u01a1n.<\/p>\n

\u0110i\u1ec1u SUNO mu\u1ed1n nh\u1ea5n m\u1ea1nh \u1edf \u0111\u00e2y l\u00e0, \u0111\u1ed1i v\u1edbi c\u00e1c nh\u00e0 b\u00e1n l\u1ebb, nh\u00e2n vi\u00ean ch\u00ednh l\u00e0 nh\u00e0 ti\u1ebfp th\u1ecb t\u1ed1t nh\u1ea5t c\u1ee7a b\u1ea1n. \u0110i\u1ec1u quan tr\u1ecdng l\u00e0 n\u00ean x\u00e2y d\u1ef1ng nh\u1eefng ch\u00ednh s\u00e1ch ph\u00f9 h\u1ee3p \u0111\u1ec3 gi\u1eef ch\u00e2n v\u00e0 \u0111\u1ed9ng vi\u00ean h\u1ecd g\u1eafn b\u00f3 l\u00e2u d\u00e0i v\u1edbi c\u1eeda h\u00e0ng.<\/p>\n

B\u1eaft \u0111\u1ea7u t\u1eeb vi\u1ec7c thu\u00ea \u0111\u00fang ng\u01b0\u1eddi, t\u1eadp trung \u0111\u00e0o t\u1ea1o v\u00e0 x\u00e2y d\u1ef1ng nh\u1eefng ch\u00ednh s\u00e1ch t\u1ed1t nh\u1ea5t cho nh\u00e2n vi\u00ean c\u1ee7a b\u1ea1n.<\/p>\n

\u0110i\u1ec1u n\u00e0y s\u1ebd gi\u00fap nh\u00e2n vi\u00ean c\u1ee7a b\u1ea1n h\u1ea1nh ph\u00fac h\u01a1n, c\u1ed1ng hi\u1ebfn v\u00e0 t\u1eadn t\u00e2m h\u01a1n trong c\u00f4ng vi\u1ec7c, t\u1eeb \u0111\u00f3 s\u1ebd mang \u0111\u1ebfn cho kh\u00e1ch h\u00e0ng nh\u1eefng tr\u1ea3i nghi\u1ec7m tuy\u1ec7t v\u1eddi.<\/p>\n

2. S\u1eed d\u1ee5ng ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i<\/h2>\n

Khi n\u00f3i \u0111\u1ebfn ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng m\u00e0 c\u00e1c nh\u00e0 b\u00e1n l\u1ebb c\u00f3 th\u1ec3 v\u1eadn d\u1ee5ng ph\u1ea3i k\u1ec3 \u0111\u1ebfn l\u00e0: Facebook, Instagram v\u00e0 Zalo. \u0110\u00e2y l\u00e0 nh\u1eefng m\u1ea1ng ti\u00eau d\u00f9ng ch\u1ee7 y\u1ebfu nh\u1ea5t t\u1ea1i Vi\u1ec7t Nam hi\u1ec7n nay.<\/p>\n

– Facebook<\/strong><\/p>\n

N\u1ebfu b\u1ea1n l\u00e0 m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u mong mu\u1ed1n c\u00f3 kh\u1ea3 n\u0103ng hi\u1ec3n th\u1ecb nhi\u1ec1u h\u01a1n tr\u00ean Facebook, b\u1ea1n ph\u1ea3i tr\u1ea3 ti\u1ec1n cho n\u00f3, t\u00f9y v\u00e0o m\u1ee5c \u0111\u00edch chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb c\u1ee7a b\u1ea1n, chi ph\u00ed qu\u1ea3ng c\u00e1o c\u00f3 th\u1ec3 dao \u0111\u1ed9ng t\u1eeb v\u00e0i tri\u1ec7u \u0111\u1ebfn v\u00e0i ch\u1ee5c tri\u1ec7u m\u1ed7i th\u00e1ng.\u00a0\u00a0H\u01b0\u1edbng d\u1eabn b\u00e1n h\u00e0ng tr\u00ean Facebook\u00a0<\/a><\/p>\n

Ngo\u00e0i ra, b\u1ea1n c\u00f3 th\u1ec3 tham gia v\u00e0o c\u00e1c nh\u00f3m c\u00f4ng khai c\u00f3 m\u1eb7t h\u00e0ng c\u00f9ng lo\u1ea1i, ho\u1eb7c t\u01b0\u01a1ng \u0111\u01b0\u01a1ng v\u1edbi s\u1ea3n ph\u1ea9m m\u00e0 b\u1ea1n kinh doanh, t\u1ea1i \u0111\u00e2y m\u1ecdi ng\u01b0\u1eddi c\u00f3 th\u1ec3 th\u1ea3o lu\u1eadn, \u0111\u01b0a ra nh\u1eefng review, \u0111\u00e1nh gi\u00e1 ch\u1ea5t l\u01b0\u1ee3ng s\u1ea3n ph\u1ea9m hay b\u00e1n h\u00e0ng.<\/p>\n

M\u1ed9t s\u1ed1 group b\u00e1n h\u00e0ng tr\u00ean Facebook ph\u1ed5 bi\u1ebfn<\/a><\/p>\n

\"\"\"S\u1eed<\/p>\n

– Instagram<\/strong><\/p>\n

V\u1edbi h\u01a1n 800 tri\u1ec7u ng\u01b0\u1eddi d\u00f9ng ho\u1ea1t \u0111\u1ed9ng h\u00e0ng th\u00e1ng , r\u00f5 r\u00e0ng Instagram l\u00e0 m\u1ed9t m\u1ea1ng x\u00e3 h\u1ed9i \u0111ang \u0111\u01b0\u1ee3c \u01b0a chu\u1ed9ng nh\u1ea5t hi\u1ec7n nay, th\u00f4ng th\u01b0\u1eddng Instagram \u0111\u01b0\u1ee3c d\u00f9ng \u0111\u1ec3 x\u00e2y d\u1ef1ng th\u01b0\u01a1ng hi\u1ec7u cho c\u00e1c nh\u00e0 b\u00e1n l\u1ebb.<\/p>\n

Mu\u1ed1n thu h\u00fat \u0111\u01b0\u1ee3c s\u1ef1 ch\u00fa \u00fd tr\u00ean Instagram \u0111\u00f2i h\u1ecfi b\u1ea1n ph\u1ea3i \u0111\u1ea7u t\u01b0 v\u00e0o h\u00ecnh \u1ea3nh m\u1ed9t c\u00e1ch tinh t\u1ebf, t\u1eeb vi\u1ec7c trau chu\u1ed1t n\u1ed9i dung \u0111\u1ebfn s\u1eed d\u1ee5ng m\u00e0u s\u1eafc ch\u1ee7 \u0111\u1ea1o.<\/p>\n

\"S\u1eed<\/p>\n

3. B\u1eaft \u0111\u1ea7u chi\u1ebfn d\u1ecbch ti\u1ebfp th\u1ecb truy\u1ec1n mi\u1ec7ng<\/h2>\n

Chi\u1ebfn d\u1ecbch Marketing truy\u1ec1n mi\u1ec7ng kh\u00f4ng c\u00f2n l\u00e0 m\u1ed9t kh\u00e1i ni\u1ec7m xa l\u1ea1 n\u1eefa. M\u1eb7c d\u00f9 c\u00f3 nhi\u1ec1u bi\u1ebfn th\u1ec3 , nh\u01b0ng \u00fd t\u01b0\u1edfng c\u1ed1t l\u00f5i v\u1eabn l\u00e0 b\u1ea1n cung c\u1ea5p nh\u1eefng s\u1ea3n ph\u1ea9m ch\u1ea5t l\u01b0\u1ee3ng, l\u00e0m h\u00e0i l\u00f2ng kh\u00e1ch h\u00e0ng c\u1ee7a m\u00ecnh. T\u1eeb \u0111\u00f3 h\u1ecd s\u1ebd chia s\u1ebb \u0111\u1ebfn b\u1ea1n b\u00e8 c\u1ee7a h\u1ecd.<\/p>\n

Tham kh\u1ea3o nh\u1eefng m\u1eb9o sau \u0111\u00e2y c\u1ee7a SUNO: L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 c\u00f3 th\u1ec3 tri\u1ec3n khai chi\u1ebfn d\u1ecbch ti\u1ebfp th\u1ecb truy\u1ec1n mi\u1ec7ng m\u1ed9t c\u00e1ch th\u00e0nh c\u00f4ng.<\/a><\/p>\n

Chi\u1ebfn d\u1ecbch ti\u1ebfp th\u1ecb n\u00e0y c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c xem l\u00e0 m\u1ed9t chi\u1ebfn d\u1ecbch l\u00e2u d\u00e0i cho c\u00e1c c\u1eeda h\u00e0ng b\u00e1n l\u1ebb c\u00f3 th\u1ec3 \u00e1p d\u1ee5ng,kh\u00f4ng t\u1ed1n qu\u00e1 nhi\u1ec1u chi ph\u00ed, ch\u1ec9 c\u1ea7n ch\u1eafc ch\u1eafn l\u00e0 c\u1eeda h\u00e0ng b\u1ea1n lu\u00f4n cung c\u1ea5p nh\u1eefng s\u1ea3n ph\u1ea9m ch\u1ea5t l\u01b0\u1ee3ng, d\u1ecbch v\u1ee5 ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng ho\u00e0n h\u1ea3o, k\u00e8m theo nh\u1eefng \u01b0u \u0111\u00e3i thi\u1ebft th\u1ef1c v\u00e0 h\u1eefu \u00edch cho kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n.<\/p>\n

Xem th\u00eam:\u00a0<\/strong><\/p>\n