{"id":110136,"date":"2017-11-10T15:59:00","date_gmt":"2017-11-10T08:59:00","guid":{"rendered":"https:\/\/suno.vn\/blog\/?p=110136"},"modified":"2017-11-24T09:19:40","modified_gmt":"2017-11-24T02:19:40","slug":"lam-the-nao-de-sang-tao-nhung-loi-gioi-thieu-ban-hang-hay-nhat","status":"publish","type":"post","link":"https:\/\/suno.vn\/blog\/lam-the-nao-de-sang-tao-nhung-loi-gioi-thieu-ban-hang-hay-nhat\/","title":{"rendered":"4 m\u1eb9o gi\u00fap b\u1ea1n s\u00e1ng t\u1ea1o nh\u1eefng l\u1eddi gi\u1edbi thi\u1ec7u b\u00e1n h\u00e0ng hay nh\u1ea5t"},"content":{"rendered":"

L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 s\u00e1ng t\u1ea1o cho m\u00ecnh nh\u1eefng l\u1eddi gi\u1edbi thi\u1ec7u b\u00e1n h\u00e0ng hay nh\u1ea5t, \u1ea5n t\u01b0\u1ee3ng nh\u1ea5t v\u00e0 khi\u1ebfn kh\u00e1ch h\u00e0ng kh\u00f4ng th\u1ec3 kh\u00f4ng r\u00fat v\u00ed \u0111\u1ec3 s\u1eed d\u1ee5ng s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n?<\/em><\/strong><\/p>\n

Nh\u1eefng l\u1eddi gi\u1edbi thi\u1ec7u b\u00e1n h\u00e0ng hay<\/a> v\u00e0 thuy\u1ebft ph\u1ee5c \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn 90% quy\u1ebft \u0111\u1ecbnh mua hay kh\u00f4ng mua c\u1ee7a kh\u00e1ch h\u00e0ng.<\/strong><\/em><\/p>\n

D\u01b0\u1edbi \u0111\u00e2y l\u00e0 nh\u1eefng c\u00e1ch hi\u1ec7u qu\u1ea3 gi\u00fap b\u1ea1n ki\u1ebfn t\u1ea1o n\u00ean cho m\u00ecnh nh\u1eefng l\u1eddi ch\u00e0o b\u00e1n h\u00e0ng \u1ea5n t\u01b0\u1ee3ng nh\u1ea5t<\/strong>.<\/em><\/p>\n

\"Nh\u1eefng<\/p>\n

1. Nh\u1eefng l\u1eddi gi\u1edbi thi\u1ec7u b\u00e1n h\u00e0ng hay nh\u1ea5t xu\u1ea5t ph\u00e1t t\u1eeb s\u1ef1 “\u0111\u1ed3ng c\u1ea3m”<\/h2>\n

C\u00f3 m\u1ed9t s\u1ef1 th\u1eadt hi\u1ec3n nhi\u00ean m\u00e0 b\u1ea5t k\u00ec nh\u00e2n vi\u00ean b\u00e1n h\u00e0ng n\u00e0o c\u0169ng ph\u1ea3i bi\u1ebft, \u0111\u1ec3 x\u00e2y d\u1ef1ng cho m\u00ecnh k\u1ef9 n\u0103ng b\u00e1n h\u00e0ng chuy\u00ean nghi\u1ec7p, \u0111\u00f3 l\u00e0 hi\u1ec3u \u0111\u01b0\u1ee3c t\u00e2m l\u00fd kh\u00e1ch h\u00e0ng<\/a>.<\/p>\n

B\u00e1n h\u00e0ng- quan tr\u1ecdng nh\u1ea5t l\u00e0 ph\u1ea3i th\u1ea5u hi\u1ec3u t\u00e2m l\u00fd kh\u00e1ch h\u00e0ng, v\u00ec theo t\u00e2m l\u00fd h\u1ecdc, mong mu\u1ed1n c\u1ee7a con ng\u01b0\u1eddi l\u00e0 kh\u00f4ng c\u00f3 gi\u1edbi h\u1ea1n, t\u00fai ti\u1ec1n c\u1ee7a h\u1ecd lu\u00f4n g\u1ea7n tr\u00e1i tim h\u01a1n l\u00e0 tr\u00ed \u00f3c.<\/p>\n

H\u00e3y t\u00ecm m\u1ecdi c\u00e1ch \u0111\u1ec3 n\u1eafm b\u1eaft \u0111\u01b0\u1ee3c nhu c\u1ea7u kh\u00e1ch h\u00e0ng, t\u1eeb \u0111\u00f3 b\u1ea1n kh\u00f4ng nh\u1eefng ch\u1ec9 thuy\u1ebft ph\u1ee5c h\u1ecd mua nh\u1eefng s\u1ea3n ph\u1ea9m h\u1ecd c\u1ea7n m\u00e0 c\u00f2n nhi\u1ec1u h\u01a1n th\u1ebf n\u1eefa.<\/p>\n

\"Th\u1ea5u
M\u1eb9o gi\u00fap b\u1ea1n \u0111\u01b0a ra nh\u1eefng l\u1eddi gi\u1edbi thi\u1ec7u b\u00e1n h\u00e0ng hay nh\u1ea5t<\/figcaption><\/figure>\n

2. Cung c\u1ea5p nh\u1eefng t\u00ednh n\u0103ng n\u1ed5i b\u1eadt, c\u00f3 l\u1ee3i cho kh\u00e1ch h\u00e0ng<\/h2>\n

B\u1ea1n c\u00f3 th\u1ec3 x\u00e2y d\u1ef1ng cho m\u00ecnh nh\u1eefng l\u1eddi gi\u1edbi thi\u1ec7u b\u00e1n h\u00e0ng \u1ea5n t\u01b0\u1ee3ng d\u1ef1a tr\u00ean nh\u1eefng t\u00ednh n\u0103ng n\u1ed5i b\u1eadt nh\u1ea5t, ti\u1ec7n \u00edch nh\u1ea5t c\u1ee7a s\u1ea3n ph\u1ea9m m\u00ecnh. Nh\u1eefng l\u1eddi gi\u1edbi thi\u1ec7u b\u00e1n h\u00e0ng hay nh\u1ea5t th\u01b0\u1eddng gi\u00fap kh\u00e1ch h\u00e0ng th\u1ea5y \u0111\u01b0\u1ee3c gi\u00e1 tr\u1ecb c\u1ee7a s\u1ea3n ph\u1ea9m \u0111\u1ed1i v\u1edbi cu\u1ed9c s\u1ed1ng c\u1ee7a h\u1ecd.<\/p>\n

M\u1ed9t \u0111i\u1ec1u n\u1eefa m\u00e0 nh\u00e2n vi\u00ean b\u00e1n h\u00e0ng c\u1ea7n ph\u1ea3i hi\u1ec3u \u0111\u00f3 l\u00e0 kh\u00e1ch h\u00e0ng ch\u1ec9 t\u00ecm \u0111\u1ebfn b\u1ea1n khi h\u1ecd th\u1eadt s\u1ef1 c\u00f3 nhu c\u1ea7u, ho\u1eb7c h\u1ecd \u0111ang g\u1eb7p v\u1ea5n \u0111\u1ec1 g\u00ec \u0111\u00f3 v\u00e0 c\u1ea7n gi\u1ea3i ph\u00e1p \u0111\u1ec3 kh\u1eafc ph\u1ee5c.<\/p>\n

V\u00ed d\u1ee5<\/strong><\/em>: Ph\u1ea7n m\u1ec1m qu\u1ea3n l\u00fd b\u00e1n h\u00e0ng SI\u00caU \u0110\u01a0N GI\u1ea2N SUNO.vn<\/a>\u00a0gi\u00fap ng\u01b0\u1eddi ch\u1ee7 qu\u1ea3n l\u00fd m\u1ecdi m\u1eb7t c\u1ee7a c\u1eeda h\u00e0ng: t\u1eeb t\u00ednh ti\u1ec1n b\u00e1n h\u00e0ng, qu\u1ea3n l\u00fd t\u1ed3n kho h\u00e0ng h\u00f3a, qu\u1ea3n l\u00fd thu chi ti\u1ec1n b\u1ea1c, ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng \u0111\u1ebfn ph\u00e2n t\u00edch k\u1ebft qu\u1ea3 kinh doanh d\u1ec5 d\u00e0ng.<\/p>\n

SI\u00caU \u0110\u01a0N GI\u1ea2N, r\u1ea5t d\u1ec5 s\u1eed d\u1ee5ng k\u1ec3 c\u1ea3 v\u1edbi ng\u01b0\u1eddi kh\u00f4ng r\u00e0nh m\u00e1y t\u00ednh.<\/p><\/blockquote>\n

Hay nh\u01b0 McDonald’s \u0111\u01b0\u1ee3c xem l\u00e0 c\u1eeda h\u00e0ng ti\u00ean phong cho vi\u1ec7c tri\u1ec3n khai cross-sale th\u00e0nh c\u00f4ng v\u1edbi s\u1ef1 “\u0111\u1ed9t bi\u1ebfn” doanh s\u1ed1 l\u00ean h\u00e0ng tr\u0103m tri\u1ec7u USD ch\u1ec9 trong v\u00f2ng m\u1ed9t n\u0103m.<\/p>\n

Vi\u1ec7c duy nh\u1ea5t gi\u00fap h\u1ecd l\u00e0m \u0111\u01b0\u1ee3c \u0111i\u1ec1u \u0111\u00f3 ch\u00ednh l\u00e0 ch\u1ee7 tr\u01b0\u01a1ng hu\u1ea5n luy\u1ec7n nh\u00e2n vi\u00ean b\u00e1n h\u00e0ng ch\u00e0o h\u00e0ng b\u1eb1ng 1 c\u00e2u duy nh\u1ea5t ” Anh\/ch\u1ecb c\u00f3 mu\u1ed1n d\u00f9ng th\u00eam khoai t\u00e2y chi\u00ean kh\u00f4ng? khi kh\u00e1ch h\u00e0ng g\u1ecdi m\u00f3n g\u00e0 r\u00e1n quen thu\u1ed9c, v\u00e0 h\u1ea7u h\u1ebft kh\u00e1ch h\u00e0ng \u0111\u1ec1u g\u1eadt \u0111\u1ea7u \u0111\u1ed3ng \u00fd.<\/p>\n

\u0110i\u1ec1u n\u00e0y c\u00f3 ngh\u0129a l\u00e0 ch\u1ec9 c\u1ea7n m\u1ed9t v\u00e0i thay \u0111\u1ed5i nh\u1ecf trong vi\u1ec7c gi\u1edbi thi\u1ec7u s\u1ea3n ph\u1ea9m \u0111\u1ebfn kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n c\u0169ng c\u00f3 th\u1ec3 gi\u00fap b\u1ea1n t\u0103ng doanh thu m\u1ed9t c\u00e1ch b\u1ea1n kh\u00f4ng ng\u1edd t\u1edbi.<\/p>\n

L\u00e0 m\u1ed9t d\u00e2n sale chuy\u00ean nghi\u1ec7p, h\u00e3y s\u00e1ng t\u1ea1o d\u1ef1a tr\u00ean nhu c\u1ea7u v\u00e0 h\u00e0nh vi c\u1ee7a kh\u00e1ch h\u00e0ng. \u0110\u1eebng bao gi\u1edd cho ph\u00e9p b\u1ea3n th\u00e2n \u0111i theo l\u1ed1i m\u00f2n, h\u00e3y lu\u00f4n t\u00ecm t\u00f2i v\u00e0 m\u1ea1nh d\u1ea1n \u00e1p d\u1ee5ng c\u00e1ch m\u1edbi, b\u1ea1n s\u1ebd lu\u00f4n t\u00ecm ra nh\u1eefng c\u01a1 h\u1ed9i m\u1edbi \u0111\u1ec3 t\u0103ng doanh s\u1ed1 b\u00e1n h\u00e0ng<\/a> theo c\u00e1ch c\u1ee7a ri\u00eang m\u00ecnh.<\/p>\n

\"K\u1ef9
Nh\u1eefng l\u1eddi gi\u1edbi thi\u1ec7u b\u00e1n h\u00e0ng hay nh\u1ea5t th\u01b0\u1eddng l\u00e0m kh\u00e1ch h\u00e0ng th\u1ea5y \u0111\u01b0\u1ee3c gi\u00e1 tr\u1ecb c\u1ee7a s\u1ea3n ph\u1ea9m<\/figcaption><\/figure>\n

3. D\u1eabn ch\u1ee9ng ch\u00ednh x\u00e1c b\u1eb1ng s\u1ed1 li\u1ec7u c\u1ee5 th\u1ec3<\/h2>\n

Theo nghi\u00ean c\u1ee9u m\u1edbi \u0111\u00e2y nh\u1ea5t v\u1ec1 h\u00e0nh vi mua b\u00e1n, \u0111\u00e3 ch\u1ec9 ra r\u1eb1ng, kh\u00e1ch h\u00e0ng s\u1ebd th\u1eadt s\u1ef1 \u1ea5n t\u01b0\u1ee3ng v\u1edbi nh\u1eefng c\u00e2u ch\u00e0o h\u00e0ng \u0111i k\u00e8m v\u1edbi l\u1ee3i \u00edch, l\u1ee3i nhu\u1eadn b\u1eb1ng con s\u1ed1 c\u1ee5 th\u1ec3.<\/p>\n

Ngh\u1ec7 thu\u1eadt d\u00f9ng t\u1eeb l\u00e0 n\u1ec1n t\u1ea3ng cho nh\u1eefng c\u00e2u ch\u00e0o h\u00e0ng hay v\u00e0 \u1ea5n t\u01b0\u1ee3ng nh\u1ea5t, t\u1ea1o n\u00ean s\u1ef1 \u0111\u1ed9c \u0111\u00e1o ri\u00eang c\u1ee7a doanh nghi\u1ec7p b\u1ea1n c\u0169ng nh\u01b0 gi\u00fap kh\u00e1ch h\u00e0ng h\u00ecnh dung r\u00f5 r\u00e0ng v\u1ec1 nh\u1eefng l\u1ee3i \u00edch v\u00e0 gi\u00e1 tr\u1ecb m\u00e0 h\u1ecd s\u1ebd nh\u1eadn \u0111\u01b0\u1ee3c khi s\u1eed d\u1ee5ng s\u1ea3n ph\u1ea9m v\u00e0 d\u1ecbch v\u1ee5 c\u1ee7a b\u1ea1n.<\/p>\n

B\u00ean c\u1ea1nh \u0111\u00f3, vi\u1ec7c \u0111\u01b0a ra nh\u1eefng d\u1eabn ch\u1ee9ng uy t\u00edn, nh\u1eefng nh\u1eadn \u0111\u1ecbnh, \u0111\u00e1nh gi\u00e1 t\u1ed1t v\u1ec1 s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n, s\u1ebd mang l\u1ea1i l\u1ee3i \u00edch b\u1ea5t ng\u1edd h\u01a1n nhi\u1ec1u so v\u1edbi v\u00f4 v\u00e0n l\u1eddi gi\u1ea3i th\u00edch v\u00e0 minh h\u1ecda c\u1ee7a m\u1ed9t nh\u00e2n vi\u00ean sale.<\/p>\n

4. H\u01b0\u1edbng d\u1eabn c\u1ee5 th\u1ec3 v\u00e0 t\u1eadn t\u00ecnh nh\u1ea5t cho kh\u00e1ch h\u00e0ng<\/h2>\n

\u0110i\u1ec1u n\u00e0y c\u00f3 ngh\u0129a l\u00e0 l\u00e0 m\u1ed9t nh\u00e2n vi\u00ean b\u00e1n h\u00e0ng, b\u1ea1n lu\u00f4n ph\u1ea3i lu\u00f4n \u0111\u1ea3m b\u1ea3o \u0111em l\u1ea1i s\u1ef1 thu\u1eadn ti\u1ec7n v\u00e0 cung c\u1ea5p th\u00f4ng tin theo c\u00e1ch \u0111\u01a1n gi\u1ea3n nh\u1ea5t c\u00f3 th\u1ec3 \u0111\u1ebfn kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n.<\/p>\n

\u0110\u1eebng ch\u1ec9 t\u1eadp trung v\u00e0o s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n m\u00e0 h\u00e3y t\u1eadp trung v\u00e0o kh\u00e1ch h\u00e0ng.<\/p>\n

N\u1ebfu b\u1ea1n ch\u1ec9 gi\u1edbi thi\u1ec7u nh\u1eefng t\u00ednh n\u0103ng c\u1ee7a s\u1ea3n ph\u1ea9m v\u00e0 “\u0111\u1ed9ng vi\u00ean” kh\u00e1ch h\u00e0ng r\u1eb1ng, h\u1ecd s\u1ebd nhanh ch\u00f3ng s\u1eed d\u1ee5ng th\u00e0nh th\u1ea1o n\u1ebfu ch\u1ecbu kh\u00f3 \u0111\u1ecdc h\u01b0\u1edbng d\u1eabn s\u1eed d\u1ee5ng. Ch\u1eafc ch\u1eafn h\u1ecd s\u1ebd kh\u00f4ng bao gi\u1edd ch\u1ecdn s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n.
\nH\u00e3y h\u01b0\u1edbng d\u1eabn th\u1eadt c\u1eb7n k\u1ebd, chi ti\u1ebft, n\u1ebfu c\u00f3 th\u1ec3 b\u1ea1n h\u00e3y tr\u1ef1c ti\u1ebfp thao t\u00e1c cho kh\u00e1ch h\u00e0ng xem, \u0111i\u1ec1u n\u00e0y s\u1ebd thuy\u1ebft ph\u1ee5c h\u1ecd r\u1ea5t nhi\u1ec1u.<\/p>\n

Vi\u1ec7c y\u00eau c\u1ea7u kh\u00e1ch h\u00e0ng t\u1ef1 t\u00ecm hi\u1ec3u, ch\u1eb3ng kh\u00e1c g\u00ec b\u1ea1n giao cho h\u1ecd m\u1ed9t b\u00e0i t\u1eadp v\u1ec1 nh\u00e0 kh\u00f3 nh\u1eb1n v\u00e0 y\u00eau c\u1ea7u t\u1ef1 gi\u1ea3i quy\u1ebft. H\u00e3y hi\u1ec3u r\u1eb1ng, m\u1ed9t khi h\u1ecd t\u00ecm \u0111\u1ebfn b\u1ea1n ho\u1eb7c l\u00e0 h\u1ecd th\u1eadt s\u1ef1 c\u00f3 nhu c\u1ea7u, ho\u1eb7c l\u00e0 h\u1ecd \u0111ang t\u00ecm ki\u1ebfm gi\u1ea3i ph\u00e1p v\u1ea5n \u0111\u1ec1 c\u1ee7a h\u1ecd m\u1ed9t c\u00e1ch nhanh ch\u00f3ng nh\u1ea5t.<\/p>\n

Xem th\u00eam:<\/strong><\/em><\/p>\n