{"id":110073,"date":"2017-11-08T14:30:30","date_gmt":"2017-11-08T07:30:30","guid":{"rendered":"https:\/\/suno.vn\/blog\/?p=110073"},"modified":"2017-12-26T13:54:51","modified_gmt":"2017-12-26T06:54:51","slug":"4-kinh-nghiem-kinh-doanh-my-pham-dem-lai-loi-nhuan-khung","status":"publish","type":"post","link":"https:\/\/suno.vn\/blog\/4-kinh-nghiem-kinh-doanh-my-pham-dem-lai-loi-nhuan-khung\/","title":{"rendered":"4 kinh nghi\u1ec7m kinh doanh m\u1ef9 ph\u1ea9m \u0111em l\u1ea1i l\u1ee3i nhu\u1eadn kh\u1ee7ng"},"content":{"rendered":"<p><em><strong><a href=\"https:\/\/suno.vn\/blog\/?s=m%E1%BB%B9+ph%E1%BA%A9m\" target=\"_blank\" rel=\"noopener\">Kinh doanh m\u1ef9 ph\u1ea9m <\/a>\u0111ang \u0111\u01b0\u1ee3c xem l\u00e0 xu h\u01b0\u1edbng kinh doanh &#8220;hot&#8221; nh\u1ea5t hi\u1ec7n nay, b\u1ea5t k\u1ec3 h\u00ecnh th\u1ee9c offline (c\u1eeda h\u00e0ng) hay kinh doanh online.<\/strong> Do \u0111\u00f3 m\u00e0 s\u1ee9c c\u1ea1nh tranh trong ng\u00e0nh n\u00e0y ch\u01b0a h\u1ec1 c\u00f3 d\u1ea5u hi\u1ec7u h\u1ea1 nhi\u1ec7t. <strong>\u0110\u1ec3 vi\u1ec7c kinh doanh thu\u1eadn l\u1ee3i, d\u01b0\u1edbi \u0111\u00e2y l\u00e0 4 kinh nghi\u1ec7m kinh doanh m\u1ef9 ph\u1ea9m gi\u00fap b\u1ea1n t\u0103ng doanh thu c\u1eeda h\u00e0ng m\u00e0 <a href=\"https:\/\/suno.vn\/\" target=\"_blank\" rel=\"noopener\">Suno<\/a> mu\u1ed1n chia s\u1ebb.<\/strong><\/em><\/p>\n<figure id=\"attachment_110091\" aria-describedby=\"caption-attachment-110091\" style=\"width: 600px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" class=\"wp-image-110091 size-full\" src=\"https:\/\/suno.vn\/blog\/wp-content\/uploads\/2017\/11\/4-kinh-nghi\u1ec7m-kinh-doanh-m\u1ef9-ph\u1ea9m-\u0111em-l\u1ea1i-doanh-thu-kh\u1ee7ng-1-e1510125748571.jpg\" alt=\"Kinh doanh m\u1ef9 ph\u1ea9m online\" width=\"600\" height=\"406\" \/><figcaption id=\"caption-attachment-110091\" class=\"wp-caption-text\"><em>4 kinh nghi\u1ec7m kinh doanh m\u1ef9 ph\u1ea9m \u0111em l\u1ea1i l\u1ee3i nhu\u1eadn kh\u1ee7ng<\/em><\/figcaption><\/figure>\n<h2>1. Am hi\u1ec3u th\u1ecb tr\u01b0\u1eddng &amp; th\u1ecb hi\u1ebfu kh\u00e1ch h\u00e0ng<\/h2>\n<p>B\u1ea5t k\u1ec3 b\u1ea1n kinh doanh l\u0129nh v\u1ef1c g\u00ec \u0111i n\u1eefa, \u0111\u1ec1u c\u0169ng n\u00ean d\u00e0nh th\u1eddi gian nghi\u00ean c\u1ee9u th\u1ecb tr\u01b0\u1eddng v\u00e0 t\u00ecm hi\u1ec3u v\u1ec1 th\u1ecb hi\u1ebfu c\u1ee7a ng\u01b0\u1eddi d\u00f9ng, \u0111\u1eb7c bi\u1ec7t trong th\u1ecb tr\u01b0\u1eddng m\u1ef9 ph\u1ea9m, \u0111i\u1ec1u n\u00e0y l\u1ea1i c\u00e0ng quan tr\u1ecdng v\u00e0 c\u1ea7n \u0111\u01b0\u1ee3c \u0111\u1ea7u t\u01b0.<\/p>\n<p>C\u1ea7n x\u00e1c \u0111\u1ecbnh ch\u00ednh x\u00e1c \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng m\u00e0 b\u1ea1n h\u01b0\u1edbng \u0111\u1ebfn, bao g\u1ed3m c\u1ea3 \u0111\u1ed9 tu\u1ed5i, thu nh\u1eadp b\u00ecnh qu\u00e2n, c\u00e1c v\u1ea5n \u0111\u1ec1 da hay g\u1eb7p ph\u1ea3i,&#8230; \u0111\u1ec3 t\u1eeb \u0111\u00f3 b\u1ea1n s\u1ebd c\u00f3 \u0111\u1ecbnh h\u01b0\u1edbng d\u00f2ng s\u1ea3n ph\u1ea9m ph\u00f9 h\u1ee3p.<\/p>\n<p>\u0110\u1eb7c th\u00f9 c\u1ee7a ng\u00e0nh m\u1ef9 ph\u1ea9m \u0111\u00f3 l\u00e0 lu\u00f4n lu\u00f4n c\u1ea3i ti\u1ebfn, s\u1ea3n ph\u1ea9m \u0111\u1ed5i m\u1edbi v\u00e0 \u0111\u01b0\u1ee3c b\u1ed5 sung th\u01b0\u1eddng xuy\u00ean, \u0111i\u1ec1u n\u00e0y \u0111\u00f2i h\u1ecfi b\u1ea1n ph\u1ea3i bi\u1ebft n\u1eafm b\u1eaft th\u1ecb tr\u01b0\u1eddng, hi\u1ec3u \u0111\u01b0\u1ee3c nhu c\u1ea7u ng\u01b0\u1eddi d\u00f9ng v\u00e0 \u0111\u00f3n \u0111\u1ea7u xu h\u01b0\u1edbng.<\/p>\n<p>N\u1ebfu \u0111\u1ed1i t\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng b\u1ea1n h\u01b0\u1edbng \u0111\u1ebfn l\u00e0 gi\u1edbi tr\u1ebb bao g\u1ed3m h\u1ecdc sinh, sinh vi\u00ean, nh\u00e2n vi\u00ean v\u0103n ph\u00f2ng th\u00ec m\u1ef9 ph\u1ea9m c\u00f3 ngu\u1ed3n g\u1ed1c t\u1eeb H\u00e0n v\u00e0 Nh\u1eadt \u0111ang r\u1ea5t \u0111\u01b0\u1ee3c \u01b0a chu\u1ed9ng, v\u1edbi m\u1ee9c gi\u00e1 t\u1ea7m trung.<\/p>\n<figure id=\"attachment_110085\" aria-describedby=\"caption-attachment-110085\" style=\"width: 600px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" class=\"wp-image-110085 size-full\" src=\"https:\/\/suno.vn\/blog\/wp-content\/uploads\/2017\/11\/4-kinh-nghi\u1ec7m-kinh-doanh-m\u1ef9-ph\u1ea9m-\u0111em-l\u1ea1i-doanh-thu-kh\u1ee7ng-01-e1510125380290.jpg\" alt=\"Th\u1ecb tr\u01b0\u1eddng m\u1ef9 ph\u1ea9m \" width=\"600\" height=\"445\" \/><figcaption id=\"caption-attachment-110085\" class=\"wp-caption-text\"><\/em> <em>Mu\u1ed1n kinh doanh m\u1ef9 ph\u1ea9m th\u00e0nh c\u00f4ng ph\u1ea3i am hi\u1ec3u th\u1ecb tr\u01b0\u1eddng<\/em><\/figcaption><\/figure>\n<h2>2. Minh h\u1ecda s\u1ea3n ph\u1ea9m th\u1eadt \u1ea5n t\u01b0\u1ee3ng, thu h\u00fat<\/h2>\n<p>Th\u1ecb tr\u01b0\u1eddng m\u1ef9 ph\u1ea9m hi\u1ec7n nay c\u00f3 th\u1ec3 n\u00f3i l\u00e0 m\u1ecdc l\u00ean nh\u01b0 n\u1ea5m, trong \u0111\u00f3 c\u00e1c shop b\u00e1n m\u1ef9 ph\u1ea9m online c\u0169ng chi\u1ebfm s\u1ed1 l\u01b0\u1ee3ng \u0111\u00e1ng k\u1ec3.<\/p>\n<p>Do \u0111\u00f3 \u0111\u1ec3 thu h\u00fat kh\u00e1ch h\u00e0ng quan t\u00e2m \u0111\u1ebfn s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n, th\u00ec vi\u1ec7c c\u1ea7n thi\u1ebft v\u00e0 quan tr\u1ecdng \u0111\u00f3 l\u00e0 \u0111\u1ea7u t\u01b0 v\u1ec1 m\u1eb7t h\u00ecnh \u1ea3nh, b\u1ea1n cung c\u1ea5p c\u00e1i \u0111\u1eb9p, tr\u01b0\u1edbc h\u1ebft h\u00e3y \u0111\u1ec3 m\u1ecdi ng\u01b0\u1eddi nh\u00ecn th\u1ea5y c\u00e1i \u0111\u1eb9p to\u00e1t ra t\u1eeb s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n \u0111\u00e3.<\/p>\n<p>\u0110\u1ed1i v\u1edbi nh\u1eefng shop chuy\u00ean b\u00e1n online, b\u00ean c\u1ea1nh vi\u1ec7c ch\u0103m ch\u00fat cho h\u00ecnh \u1ea3nh, h\u00e3y ch\u00fa \u00fd c\u1eadp nh\u1eadt th\u00f4ng tin s\u1ea3n ph\u1ea9m m\u1ed9t c\u00e1ch chi ti\u1ebft, r\u00f5 r\u00e0ng v\u1ec1 th\u00e0nh ph\u1ea7n, c\u00f4ng d\u1ee5ng, xu\u1ea5t x\u1ee9, &#8230; \u0111i\u1ec1u n\u00e0y s\u1ebd gi\u00fap kh\u00e1ch h\u00e0ng tin t\u01b0\u1edfng v\u00e0 d\u1ec5 d\u00e0ng h\u00ecnh dung h\u01a1n v\u1ec1 s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n.<\/p>\n<p>\u0110\u1ed1i v\u1edbi nh\u1eefng shop b\u00e1n tr\u1ef1c ti\u1ebfp t\u1ea1i c\u1eeda h\u00e0ng, b\u1ea1n ho\u00e0n to\u00e0n c\u00f3 th\u1ec3 thi\u1ebft k\u1ebf th\u00eam kh\u00f4ng gian nh\u1ecf \u0111\u1ec3 kh\u00e1ch h\u00e0ng c\u00f3 th\u1ec3 tr\u1ef1c ti\u1ebfp tr\u1ea3i nghi\u1ec7m v\u00e0 c\u1ea3m nh\u1eadn s\u1ea3n ph\u1ea9m. C\u1ea7n ch\u00fa \u00fd v\u1ec1 b\u1ed1 c\u1ee5c, c\u00e1ch trang tr\u00ed, b\u1ea1n c\u00f3 th\u1ec3 k\u1ebft h\u1ee3p th\u00eam nh\u1eefng ph\u1ee5 ki\u1ec7n b\u1eaft m\u1eaft nh\u01b0 \u0111\u00e8n, hay nh\u1eefng m\u1eabu minh h\u1ecda \u1ea5n t\u01b0\u1ee3ng.<\/p>\n<p><img loading=\"lazy\" class=\"aligncenter wp-image-110092 size-full\" src=\"https:\/\/suno.vn\/blog\/wp-content\/uploads\/2017\/11\/4-kinh-nghi\u1ec7m-kinh-doanh-m\u1ef9-ph\u1ea9m-\u0111em-l\u1ea1i-doanh-thu-kh\u1ee7ng-02-e1510125815109.png\" alt=\"kinh doanh m\u1ef9 ph\u1ea9m c\u1ea7n ch\u00fa \u00fd \u0111\u1ea7u t\u01b0 h\u00ecnh \u1ea3nh\" width=\"600\" height=\"342\" srcset=\"https:\/\/suno.vn\/blog\/wp-content\/uploads\/2017\/11\/4-kinh-nghi\u1ec7m-kinh-doanh-m\u1ef9-ph\u1ea9m-\u0111em-l\u1ea1i-doanh-thu-kh\u1ee7ng-02-e1510125815109.png 600w, https:\/\/suno.vn\/blog\/wp-content\/uploads\/2017\/11\/4-kinh-nghi\u1ec7m-kinh-doanh-m\u1ef9-ph\u1ea9m-\u0111em-l\u1ea1i-doanh-thu-kh\u1ee7ng-02-e1510125815109-105x60.png 105w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/p>\n<h2>3. Lu\u00f4n lu\u00f4n s\u1eb5n s\u00e0ng h\u1ed7 tr\u1ee3 kh\u00e1ch h\u00e0ng<\/h2>\n<p>Th\u1eddi \u0111\u1ea1i c\u00f4ng ngh\u1ec7 th\u00f4ng tin ph\u00e1t tri\u1ec3n n\u00ean b\u1ea5t k\u00ec c\u1eeda h\u00e0ng n\u00e0o c\u0169ng \u0111\u1ec1u x\u00e2y d\u1ef1ng trang b\u00e1n h\u00e0ng online cho m\u00ecnh, ph\u1ed5 bi\u1ebfn nh\u1ea5t c\u00f3 th\u1ec3 k\u1ec3 \u0111\u1ebfn trang m\u1ea1ng x\u00e3 h\u1ed9i Facebook, \u0111\u1ec3 vi\u1ec7c b\u00e1n h\u00e0ng hi\u1ec7u qu\u1ea3 v\u00e0 ti\u1ec7n l\u1ee3i h\u01a1n. B\u1ea1n c\u0169ng n\u00ean x\u00e2y d\u1ef1ng nh\u1eefng k\u00eanh b\u00e1n h\u00e0ng online ph\u00f9 h\u1ee3p v\u1edbi nhu c\u1ea7u c\u1eeda h\u00e0ng, \u0111\u1ec3 c\u1eadp nh\u1eadt s\u1ea3n ph\u1ea9m c\u1ee7a m\u00ecnh l\u00ean \u0111\u00f3.<\/p>\n<p>\u0110i\u1ec1u n\u00e0y gi\u00fap b\u1ea1n c\u00f3 th\u1ec3 ti\u1ebfp c\u1eadn \u0111\u01b0\u1ee3c l\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng \u0111\u00f4ng h\u01a1n, thu h\u00fat v\u00e0 l\u00f4i k\u00e9o h\u1ecd \u0111\u1ebfn tr\u1ef1c ti\u1ebfp c\u1eeda h\u00e0ng c\u1ee7a b\u1ea1n tr\u1ea3i nghi\u1ec7m s\u1ea3n ph\u1ea9m.<\/p>\n<p>\u0110\u1ec3 l\u00e0m \u0111\u01b0\u1ee3c \u0111i\u1ec1u n\u00e0y, \u0111\u00f2i h\u1ecfi b\u1ea1n ph\u1ea3i lu\u00f4n trong tr\u1ea1ng th\u00e1i s\u1eb5n s\u00e0ng (online) \u0111\u1ec3 gi\u1ea3i \u0111\u00e1p nh\u1eefng th\u1eafc m\u1eafc c\u1ee7a kh\u00e1ch h\u00e0ng.<\/p>\n<p>Khi m\u00e0 tr\u00ean th\u1ecb tr\u01b0\u1eddng c\u00f3 qu\u00e1 nhi\u1ec1u shop m\u1ef9 ph\u1ea9m online th\u00ec vi\u1ec7c t\u01b0 v\u1ea5n k\u1ecbp th\u1eddi, s\u1ebd gi\u00fap kh\u00e1ch h\u00e0ng \u1edf l\u1ea1i v\u1edbi b\u1ea1n l\u00e2u h\u01a1n, th\u01b0\u1eddng th\u00ec h\u1ecd s\u1ebd kh\u00f4ng ki\u00ean nh\u1eabn khi ph\u1ea3i ch\u1edd \u0111\u1ee3i, h\u1ecd s\u1ebd l\u00e3ng qu\u00ean hay t\u00ecm sang c\u1eeda h\u00e0ng kh\u00e1c.<\/p>\n<h2>4. Lu\u00f4n c\u00f3 ch\u01b0\u01a1ng tr\u00ecnh khuy\u1ebfn m\u00e3i d\u00e0nh cho kh\u00e1ch h\u00e0ng<\/h2>\n<p>C\u00e1ch \u0111\u1ec3 thu h\u00fat kh\u00e1ch h\u00e0ng quan t\u00e2m \u0111\u1ebfn shop m\u1ef9 ph\u1ea9m c\u1ee7a b\u1ea1n th\u00f4ng qua m\u1ed9t s\u1ed1 s\u1ef1 ki\u1ec7n, \u01b0u \u0111\u00e3i l\u00e0 m\u1ed9t trong nh\u1eefng \u00fd t\u01b0\u1edfng qu\u1ea3ng c\u00e1o th\u00edch h\u1ee3p cho c\u00e1c shop m\u1ef9 ph\u1ea9m.<\/p>\n<p>Nh\u1eefng s\u1ef1 ki\u1ec7n n\u00e0y, b\u1ea1n c\u00f3 th\u1ec3 k\u1ebft h\u1ee3p cho c\u1ea3 online v\u00e0 offline. \u0110\u1ed1i v\u1edbi online h\u00e3y t\u1eadn d\u1ee5ng ch\u1ee9c n\u0103ng &#8220;share&#8221; (chia s\u1ebd) v\u00e0 &#8220;commet&#8221; (b\u00ecnh lu\u1eadn) tr\u00ean Facebook \u0111\u1ec3 t\u1eb7ng phi\u1ebfu gi\u1ea3m gi\u00e1 hay nh\u1eadn \u01b0u \u0111\u00e3i, qu\u00e0 t\u1eb7ng khi mua h\u00e0ng.<\/p>\n<p>Nh\u1eefng s\u1ef1 ki\u1ec7n t\u1ed5 ch\u1ee9c tr\u1ef1c ti\u1ebfp t\u1ea1i c\u1eeda h\u00e0ng, c\u00f3 th\u1ec3 l\u00e0 m\u1ed9t bu\u1ed5i giao l\u01b0u c\u00f9ng chuy\u00ean gia ch\u0103m s\u00f3c da, hay d\u00f9ng th\u1eed s\u1ea3n ph\u1ea9m mi\u1ec5n ph\u00ed, th\u01b0\u1eddng nh\u1eefng bu\u1ed5i offline \u0111\u1ec3 kh\u00e1ch h\u00e0ng d\u00f9ng th\u1eed s\u1ea3n ph\u1ea9m, lu\u00f4n nh\u1eadn \u0111\u01b0\u1ee3c s\u1ef1 quan t\u00e2m \u0111\u00f4ng \u0111\u1ea3o, g\u00f3p ph\u1ea7n th\u00fac \u0111\u1ea9y doanh thu b\u00e1n h\u00e0ng c\u1ee7a shop b\u1ea1n l\u00ean \u0111\u00e1ng k\u1ec3.<\/p>\n<p><img loading=\"lazy\" class=\"aligncenter wp-image-110094 size-full\" src=\"https:\/\/suno.vn\/blog\/wp-content\/uploads\/2017\/11\/4-kinh-nghi\u1ec7m-kinh-doanh-m\u1ef9-ph\u1ea9m-\u0111em-l\u1ea1i-doanh-thu-kh\u1ee7ng-03-e1510126042343.jpg\" alt=\"T\u1ed5 ch\u1ee9c c\u00e1c s\u1ef1 ki\u1ec7n d\u00f9ng th\u1eed m\u1ef9 ph\u1ea9m\" width=\"600\" height=\"399\" \/><\/p>\n<p><strong>Xem th\u00eam:<\/strong><\/p>\n<ul>\n<li><a href=\"https:\/\/suno.vn\/blog\/nhung-ky-nang-tu-van-ban-hang-khi-kinh-doanh-my-pham\/\">Nh\u1eefng k\u1ef9 n\u0103ng t\u01b0 v\u1ea5n b\u00e1n h\u00e0ng khi kinh doanh m\u1ef9 ph\u1ea9m<\/a><\/li>\n<li><a href=\"https:\/\/suno.vn\/blog\/nhung-dieu-can-biet-ve-kinh-doanh-pham\/\">C\u1ea7n chu\u1ea9n b\u1ecb nh\u1eefng g\u00ec \u0111\u1ec3 kh\u1edfi nghi\u1ec7p kinh doanh m\u1ef9 ph\u1ea9m<\/a><\/li>\n<li><a href=\"https:\/\/suno.vn\/blog\/ban-my-pham-online-lam-giau-khong-kho-nhu-ban-nghi\/\">B\u00e1n m\u1ef9 ph\u1ea9m online- l\u00e0m gi\u00e0u kh\u00f4ng kh\u00f3 nh\u01b0 b\u1ea1n ngh\u0129<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Kinh doanh m\u1ef9 ph\u1ea9m \u0111ang \u0111\u01b0\u1ee3c xem l\u00e0 xu h\u01b0\u1edbng kinh doanh &#8220;hot&#8221; nh\u1ea5t hi\u1ec7n nay, b\u1ea5t k\u1ec3 h\u00ecnh th\u1ee9c offline (c\u1eeda h\u00e0ng) hay kinh doanh online. Do \u0111\u00f3 m\u00e0 s\u1ee9c c\u1ea1nh tranh trong ng\u00e0nh n\u00e0y ch\u01b0a h\u1ec1 c\u00f3 d\u1ea5u hi\u1ec7u h\u1ea1 nhi\u1ec7t. \u0110\u1ec3 vi\u1ec7c kinh doanh thu\u1eadn l\u1ee3i, d\u01b0\u1edbi \u0111\u00e2y l\u00e0 4 kinh nghi\u1ec7m [&#8230;]\n","protected":false},"author":101016,"featured_media":110092,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[77],"tags":[562,872,874,873],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.4.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>4 kinh nghi\u1ec7m kinh doanh m\u1ef9 ph\u1ea9m \u0111em l\u1ea1i l\u1ee3i nhu\u1eadn kh\u1ee7ng<\/title>\n<meta name=\"description\" content=\"\u0110\u1ec3 vi\u1ec7c kinh doanh thu\u1eadn l\u1ee3i, d\u01b0\u1edbi \u0111\u00e2y l\u00e0 4 kinh nghi\u1ec7m kinh doanh m\u1ef9 ph\u1ea9m gi\u00fap b\u1ea1n t\u0103ng doanh thu c\u1eeda h\u00e0ng m\u00e0 Suno mu\u1ed1n chia s\u1ebb.\" 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